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True Tales

True Tales: Definitely Not a $55 Ring



A man walked in and wanted to buy a diamond bracelet. I showed him many — stating the prices as “twenty-five hundred, thirty-three hundred, and this one is fifty-five.? He said ?I’ll take that one.? He gave me his charge card and I rang in $5,500 plus tax. The card was declined. I asked him if maybe it was declined because he only had a $5,000 limit? He said: “Five thousand” I thought you said fifty-five!? I answered “Yes, I probably did, but I meant fifty-five hundred!” He said, “I guess I haven’t been in a jewelry store for a long time.” We both laughed, and he left shaking his head. 
Terry and Sandy Smith 
Goldsmith Jewelers; Little Falls, MN 

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Wilkerson Testimonials

Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

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