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True Tales

True Tales: Definitely Not a $55 Ring



A man walked in and wanted to buy a diamond bracelet. I showed him many — stating the prices as “twenty-five hundred, thirty-three hundred, and this one is fifty-five.? He said ?I’ll take that one.? He gave me his charge card and I rang in $5,500 plus tax. The card was declined. I asked him if maybe it was declined because he only had a $5,000 limit? He said: “Five thousand” I thought you said fifty-five!? I answered “Yes, I probably did, but I meant fifty-five hundred!” He said, “I guess I haven’t been in a jewelry store for a long time.” We both laughed, and he left shaking his head. 
Terry and Sandy Smith 
Goldsmith Jewelers; Little Falls, MN 



Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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