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True Tales: Dreams Fulfilled

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True Tales: Dreams Fulfilled

BY THE INSTORE TEAM

Published in the April 2013 issue.

Two things — both happening within 15 minutes of each other:

1A customer came in who had been dreaming about a silver ring for quite a while. Unfortunately, it was vintage, one-of-a-kind and sold. She decided to consider a pair of earrings and said that she would come back in. She came back later that day, and behind her walking in was the person who had purchased the ring several months before. I said, “And here is the person who bought the ring!” This person, who was wearing it, asked the woman why she liked it so much and she answered that it was a special gift for her mom. The person who bought it offered it for sale and accepted the offer the other provided. All left very happy.

2About 15 minutes later, another client, whom I had not seen in 10 years, came in and said that the ring she had purchased from me and returned 10 years ago had been in her dreams for the last several months. It was a platinum, star sapphire and diamond Edwardian ring. She came in on a lark to see if I still had it. Oddly, the person who had purchased the ring for his fiancée a while ago, had recently brought back the ring to trade for another. The person who had been dreaming about it wrote a check immediately and left the store elated. A very strange day indeed! — Donna Soodalter- Toman, DIVA (Donna’s Infinite Variety of Adornments), Newtonville, MA

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Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

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True Tales

True Tales: Dreams Fulfilled

Published

on

True Tales: Dreams Fulfilled

BY THE INSTORE TEAM

Published in the April 2013 issue.

Two things — both happening within 15 minutes of each other:

1A customer came in who had been dreaming about a silver ring for quite a while. Unfortunately, it was vintage, one-of-a-kind and sold. She decided to consider a pair of earrings and said that she would come back in. She came back later that day, and behind her walking in was the person who had purchased the ring several months before. I said, “And here is the person who bought the ring!” This person, who was wearing it, asked the woman why she liked it so much and she answered that it was a special gift for her mom. The person who bought it offered it for sale and accepted the offer the other provided. All left very happy.

2About 15 minutes later, another client, whom I had not seen in 10 years, came in and said that the ring she had purchased from me and returned 10 years ago had been in her dreams for the last several months. It was a platinum, star sapphire and diamond Edwardian ring. She came in on a lark to see if I still had it. Oddly, the person who had purchased the ring for his fiancée a while ago, had recently brought back the ring to trade for another. The person who had been dreaming about it wrote a check immediately and left the store elated. A very strange day indeed! — Donna Soodalter- Toman, DIVA (Donna’s Infinite Variety of Adornments), Newtonville, MA

Advertisement

Advertisement

SPONSORED VIDEO

Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

Promoted Headlines

Most Popular