True Tales: How One Guy Sized Bras

Published

16 years ago

July 2, 2008

Strange stories from the front lines

“One morning a gentleman phoned to tell me he would like to replace a ring his wife lost. Ring size is usually perplexing to men, but not this gentleman: “Ring size, I even know her bra size!” He informed me his wife’s bra size is a 7X. I don’t know much about bra sizes, but I know enough to know that 7X is not a size. He proceeded to tell me about his previous year’s Christmas gift. He thought it would be nice to buy his wife a bra. Not knowing her size he went to his wife’s closet and began trying them on — his head. He determined his wife’s bra fit like his hat — a 7X. So off he went to Victoria’s Secret to get a bra. He tells me he put bras on his head until he found his correct size. While he is telling me this story my wife is pointing out this call is on our dime. After hanging up I shared the story with the store, and everyone agreed it was worth the dime!”

CHRIS M.,
STATE COLLEGE, PA

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”