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True Tales: The Return of The Claw

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I had a young bride-to-be come in the store and look at the semi-mount and loose diamond case. I overheard her tell her friend that if she got an engagement ring she wanted some sort of gem in the middle and she didn’t want that whole ?claw in the middle of the ring thing.? After a few minutes of conversation and trying rings on, I saw the light turn on when I set a diamond of her choice over the empty crown. ?Oh I get it,? she said. ?This is what holds the gem.? This is the kind of gal you could talk into buying a ring from you because your diamonds ?smell? better than the competition’s. 
? RON T.,
LOGAN, UT

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Maximize Every Sale with Wilkerson

When it’s time to run a sale, whether it’s a retirement, going-out-of-business, anniversary or “we’ve got too much merchandise” sale, let Wilkerson handle the details. The Diamond Galleria did just that when they selected Wilkerson to run its liquidation sale. According to Sharon, their CPA, it was the right choice. “We could have done a going-out-of-business sale ourselves and done 30 to 40 percent of what we actually sold with Wilkerson involved,” she says. Seeing the strategies that Wilkerson puts in place for every sale was something that convinced her they had made the right move. “I would highly recommend Wilkerson to anyone considering this type of sale.”

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True Tales

True Tales: The Return of The Claw

Published

on

I had a young bride-to-be come in the store and look at the semi-mount and loose diamond case. I overheard her tell her friend that if she got an engagement ring she wanted some sort of gem in the middle and she didn’t want that whole ?claw in the middle of the ring thing.? After a few minutes of conversation and trying rings on, I saw the light turn on when I set a diamond of her choice over the empty crown. ?Oh I get it,? she said. ?This is what holds the gem.? This is the kind of gal you could talk into buying a ring from you because your diamonds ?smell? better than the competition’s. 
? RON T.,
LOGAN, UT

Advertisement

SPONSORED VIDEO

Maximize Every Sale with Wilkerson

When it’s time to run a sale, whether it’s a retirement, going-out-of-business, anniversary or “we’ve got too much merchandise” sale, let Wilkerson handle the details. The Diamond Galleria did just that when they selected Wilkerson to run its liquidation sale. According to Sharon, their CPA, it was the right choice. “We could have done a going-out-of-business sale ourselves and done 30 to 40 percent of what we actually sold with Wilkerson involved,” she says. Seeing the strategies that Wilkerson puts in place for every sale was something that convinced her they had made the right move. “I would highly recommend Wilkerson to anyone considering this type of sale.”

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