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US Gold Jewelry Demand Hits a 9-Year High

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Demand grew 2%.

U.S. demand for gold jewelry in the first quarter was higher than in any first quarter since 2009, the World Gold Council reports.

Demand grew 2 percent year-over-year to 23.3 tonnes, the organization said in its “Gold Demand Trends Q1 2018” report. 

“Aided by supportive economic conditions, the market continued to build on the uptrend that started in 2013, highlighting the positive effect income growth has on gold jewellery demand,” the council said. “Online sales again showed strong growth, a trend that is expected to continue.”

Worldwide, gold jewelry demand was 487.7 tonnes in the first quarter, down 1 percent from first-quarter 2017.

The council credited the even demand to “relatively stable gold prices and a broadly supportive economic environment.” 

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After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”

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