Connect with us

Press Releases

Vahan Jewelry Launches First Men’s Collection

mm

Published

on

It includes rings, pendants and bracelets.

(Press Release) NEW YORK –  Historically, Vahan Jewelry only designed pieces that were specifically for women. However, the company has now expanded to include “Homme,” it’s very first men’s collection.

Greg Der Calousdian, vice president of design, said, “Many men feel the need to differentiate themselves from the masses, and choose to do that through self-expression. Those of us who are more fashion-conscious will often do it with accessories. That’s why I felt it was time to really bring Vahan into the world of men’s jewelry.”INSTORE Homme 759

Chain link bracelet, reversible. Sterling silver, blue enamel, $2,125.

Vahan Homme is versatile and contemporary and delivers fashion savoir faire to the male masses. The collection includes rings, pendants and a unique line of reversible bracelets. These diverse pieces highlight the brand’s ability to create aesthetically appealing designs.

“Our Homme collection is geared to add a little pop to a man’s style. A small token of panache to pair with a lonely wrist watch or wedding ring. I’ve created brand new designs for men such as the Pyramid collection, as well as put a more masculine twist on existing Vahan styles like the Buckle bracelet and Tiger cuff. Homme is an exciting new line that will attract men who want to make a statement,” said Calousdian.

The Homme Collection starts at $625 and is available at various retailers throughout the U.S., Canada and the Caribbean. A list of retailers can be found on Vahan’s website.

Advertisement

Advertisement

SPONSORED VIDEO

Put Your Trust in Wilkerson

To do business successfully with anyone, you need a certain “comfort level.” That’s something that Phillips Pitts, owner of two Parris Jewelers stores in Hattiesburg, Miss., said he felt immediately when he first talked to Wilkerson’s Rick Hayes. He was just about to launch an anniversary sale. And he chose Wilkerson to handle all the details — from the marketing to the sales floor. “Rick cared what was going to happen to Parris Jewelers,” says Pitts. “Not just during the sale but after the sale.” Would he recommend Wilkerson to other jewelers contemplating a large-scale sale? Absolutely, says Pitts, who says the results “exceeded their expectations.” His trust in Wilkerson has only grown after the numbers came in. “They were interested in me fulfilling and what I need to fulfill to make my company better.”

Promoted Headlines

Most Popular