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VEER Appoints Renowned Jewelry Industry Leader Pat Henneberry as Head of Business Development

“Pat is the ideal Head of Business Development to lead Veer’s next chapter of growth.”

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Pat Henneberry

Pat Henneberry

(PRESS RELEASE) NEW YORK — VEER, a leading supplier of natural diamonds and jewelry exclusively to retailers, announces the appointment of Pat Henneberry as Head of Business Development, effective May 15, 2023. With her extensive experience and remarkable achievements in the jewelry industry, Henneberry will play a crucial role in driving VEER’s growth and enhancing its brand presence.

Henneberry brings over 35 years of expertise, having held leadership positions overseeing the sales, training and marketing teams with leading companies such as Hearts On Fire, Forevermark, Diamond Promotion Service and JCK, among others. Throughout her illustrious career, she has been a trusted voice in the industry, fostering relationships with international leaders and contributing to the success of multiple luxury brands, including DeBeers’ iconic “A Diamond is Forever Campaign”. As the Founder and CEO of “The Jewelry Coach,” Henneberry’s entrepreneurial spirit and innovative mindset have made her a sought-after diamond industry expert and thought-leader and she is widely recognized as a passionate advocate for natural diamonds, continually striving to sustain demand through compelling initiatives. With a proven track record of leveraging retailer relationships to launch brands, she has developed programs that have established organizations as industry authorities.

Kaushal Shah, CEO and founder of VEER, expressed his confidence in Henneberry’s appointment, stating, “Pat is the ideal Head of Business Development to lead Veer’s next chapter of growth. Her track record of innovation, execution, leadership excellence and team development is remarkable. She has consistently delivered high growth and is a world-class leader. We are thrilled to welcome her to VEER.”

Upon her appointment, Henneberry expressed her enthusiasm, “After over three decades in the diamond and fine jewelry industry, I am thrilled to join a company that guarantees strict ethical standards and a customer-centric focus. VEER is a company that retail partners respect, trust and enjoy doing business with. As I reached out to VEER’s retail partners to inquire about their experiences, I received overwhelmingly positive reactions and utmost respect for Kaushal was evident. I heard amazing stories about seamless transactions, their admiration for the New York team, and how VEER embodies qualities such as flexibility, creativity and ease of doing business.”

VEER offers a wide assortment of consistent core diamond programs, diamond anniversary bands and bridal jewelry pieces as well as natural diamond stud earrings up to 10 carats in total weight. VEER is a vertically integrated and family-owned natural diamond company, and every diamond goes under strict quality control. As a customer-success driven company, VEER excels at optimizing the customer experience through rapid replenishments and expedited special orders.

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“My main goal in this new role is to contribute to the company’s growth and position VEER as the go-to source for core diamond essentials. VEER prioritizes the retailer, and that is precisely the kind of company I align with. Throughout my career, my focus has been on fostering successful, trusting relationships with retailers and working together to achieve mutual growth. I look forward to joining this fast-moving business headed in the right direction.”

VEER will be showcasing the collection at booth 14065 within the Bridal neighborhood at the JCK Show in Las Vegas from June 2-5, 2023, held at The Venetian Expo. Retailers interested in scheduling an appointment with Pat Henneberry can contact her directly at pat@veer.diamonds. For more information about VEER and its offerings, visit the website here.

About VEER

VEER is a leading retail supplier of natural diamond jewelry to retailers across North America, Canada, Australia and New Zealand. Established in 2012, VEER is committed to providing exquisite designs and exceptional quality while prioritizing customer success through consistency and rapid replenishment and expedited special orders. With a strong focus on sustainable and ethical practices, VEER takes pride in offering a diverse range of diamond jewelry that celebrates beauty and love.

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