For the first time in the company’s history, Pantone has created its Color of the Year for 2022, and it is calling it “Very Peri.” A statement from Laurie Pressman, vice president of the Pantone Color Institute, explains, “Creating a brand new color reflects the global innovation and transformation taking place. As society continues to recognize color as a critical form of communication, this new red-violet-infused blue hue highlights the expansive possibilities that lie before us.”
By Beth Bernstein