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ONE OF THE MOST professional and selfless things you can do in the jewelry industry is turn over the sale, says Jimmy DeGroot.

You won’t have a good vibe with every customer, for reasons that aren’t necessarily your fault. You simply might not be a good fit for the client’s buying style.

Turning over the sale to a colleague can help ensure the store still makes money. In this video, DeGroot talks about how to get this aspect of your sales strategy right.

Take a look:

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After 139 Years, A Family Legacy Finds Its Perfect Exit With Wilkerson.

When third-generation jeweler Sam Sipe and his wife Laura decided to close Indianapolis’ historic J.C. Sipe Jewelers, they turned to Wilkerson to handle their retirement sale. “The conditions were right,” Sam explains of their decision to close the 139-year-old business. Wilkerson managed the entire going-out-of-business sale process, from marketing strategy to sales floor operations. “Our goal was to convert our paid inventory into retirement funds,” notes Sam. “The results exceeded expectations.” The Sipes’ advice for jewelers considering retirement? “Contact Wilkerson,” Laura says. “They’ll help you transition into retirement with confidence and financial security.”

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