Jimmy Degroot

Video: Why You Should Get to Know Your Competitors

It’s important to understand what they do well (and poorly).

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Published

5 years ago

May 28, 2019

Jimmy DeGroot

AS A JEWELRY-STORE OWNER, you shouldn’t fear your competitors — but you should get to know them, says jewelry store training expert Jimmy DeGroot.

It’s important to know what they do well (and poorly), what products they carry, and how you might work in a complementary way.

In the video below, DeGroot talks about why and how you should find out what other local jewelry stores are up to.

Watch the video:

Video: Why You Should Get to Know Your Competitors

Jimmy DeGroot

Jimmy DeGroot is a jewelry store manager who has been in the business for over 20 years. Now he spends his time training teams around the world at jewelrystoretraining.com and sharing marketing advice through his blog site at jewelrymarketingguy.com. Sign up for training videos here.

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