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If your jewelry store doesn’t have an UP system, it’s time to seriously consider starting one, says jewelry store training expert Jimmy DeGroot.

In the video below, he explains that such a system provides sales staff members with an equal opportunity to serve customers. It also ensures that customers get the attention they deserve in a timely manner.

Perhaps best of all, the system increases floor awareness among your staff. DeGroot recommends that you let your employees design the system themselves.

Watch the video:

Video: Your Jewelry Store Seriously Needs an UP System


Jimmy DeGroot is a jewelry store manager who has been in the business for over 20 years. Now he spends his time training teams around the world at and sharing marketing advice through his blog site at Sign up for training videos here.



Thinking of Liquidating? Think: Wilkerson

When Peter Reines, owner of Reines Jewelers in Charlottesville, VA, decided it was time to turn over the “reins” of his 45-year-old business to Jessica and Kevin Rogers, he chose Wilkerson to run his liquidation sale. It was, he says, the best way to maximize the return on his decades-long investment in fine jewelry. Now, with new owners at the helm, Reines can relax knowing that the sale was a success, and his new life is financially secure. And he’s glad he partnered with Wilkerson for this once-in-a-lifetime opportunity. “There’s just no way one person or company could run a sale the way we did,” he says.

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