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Wear Your Passions On Your Nametag

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Here’s another great nametag idea from author and speaker Scott Ginsberg (“that guy with the nametag”). Ginsberg tells of a hotel in Cleveland, home to the Rock and Roll Hall of Fame, in which every employee wears a nametag with not only their name, but the name of their favorite musical artist as well. (Warning: this might not be a good idea if the favorite band of one or more of your staff is, for instance, The Buzzcocks.) Alternatively, if you sell lots of wedding jewelry, how about having staff list their favorite bridal designers or diamond cuts?


This article originally appeared in the September 2017 edition of INSTORE.

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Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success

After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone. Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently. The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.

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Wear Your Passions On Your Nametag

mm

Published

on

Here’s another great nametag idea from author and speaker Scott Ginsberg (“that guy with the nametag”). Ginsberg tells of a hotel in Cleveland, home to the Rock and Roll Hall of Fame, in which every employee wears a nametag with not only their name, but the name of their favorite musical artist as well. (Warning: this might not be a good idea if the favorite band of one or more of your staff is, for instance, The Buzzcocks.) Alternatively, if you sell lots of wedding jewelry, how about having staff list their favorite bridal designers or diamond cuts?


This article originally appeared in the September 2017 edition of INSTORE.

Advertisement

SPONSORED VIDEO

Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success

After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone. Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently. The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.

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