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Trust is Everything, Says This Minnesota Jeweler

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Dale Thompson of Ken K. thompson Jewelry

Dale Thompson believes that trust is everything.

Go overboard to earn trust. Trust is not just important, it’s everything. Every shop makes errors, but when you do have one, be up front with the customer. Contacting customers about the problem immediately and doing whatever they deem necessary to make it right may cost you in the short term, but it will cement your image as the go-to place for service work. Case in point: We damaged a natural blue sapphire while performing prong work. We called the customer, informing them of the mishap. They arrived, appreciative of the manner in which we handled it and handed us an appraisal with a drastically overstated value, requesting payment for the sapphire. Unflinchingly, we wrote the check. The entire family has been loyal ever since. — Dale Thompson, Ken K. Thompson Jewelry, Bemidji, MN


This article originally appeared in the November 2016 edition of INSTORE.

 

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When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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Trust is Everything, Says This Minnesota Jeweler

mm

Published

on

Dale Thompson of Ken K. thompson Jewelry

Dale Thompson believes that trust is everything.

Go overboard to earn trust. Trust is not just important, it’s everything. Every shop makes errors, but when you do have one, be up front with the customer. Contacting customers about the problem immediately and doing whatever they deem necessary to make it right may cost you in the short term, but it will cement your image as the go-to place for service work. Case in point: We damaged a natural blue sapphire while performing prong work. We called the customer, informing them of the mishap. They arrived, appreciative of the manner in which we handled it and handed us an appraisal with a drastically overstated value, requesting payment for the sapphire. Unflinchingly, we wrote the check. The entire family has been loyal ever since. — Dale Thompson, Ken K. Thompson Jewelry, Bemidji, MN


This article originally appeared in the November 2016 edition of INSTORE.

 

Advertisement

Advertisement

SPONSORED VIDEO

When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

Promoted Headlines

Most Popular