Times are changing, and so are consumers’ tastes in jewelry — at least to a degree.
For Big Survey 2016, we asked, “What do you think will be the next breakout category in jewelry?”
The most popular answer was yellow gold, followed closely by lab-grown diamonds.
What’s interesting is that in our 2014 survey, lab-grown diamonds didn’t even make the top 10. It just goes to show how quickly that particular trend has emerged.
In this year’s survey, we also got some insight into exactly what our readers think about lab-grown diamonds.
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Check out additional Big Survey 2016 coverage here.
This article is an online extra for INSTORE Online.
Ready to Relocate? Wilkerson Makes Your Move Seamless
When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time.
"We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them.
Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."
