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What to Say to That Wavering Engagement Ring Buyer to Close the Sale

This is a great way to show how excited you are about a gift purchased in your store.

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What to Say to That Wavering Engagement Ring Buyer to Close the Sale

“I can tell that this is the perfect piece. Just one request: after you give this to her, bring her by the store and let us see it on her finger.”

Why use it? It confers your experience and taste on the customer’s judgment while also indicating how excited you are about this important moment in their lives.

When to use it? To reassure and close a sale with a wavering customer.

SOURCE: INSTORE

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Ready to Move? Let Wilkerson Lead the Way

When Brockhaus Jewelry planned their move to a new location in Norman, Oklahoma, owners John Brockhaus and Brad Shipman knew exactly who to call for their moving sale: Wilkerson. "Having worked with Wilkerson before, choosing them again made perfect sense," says Shipman. "And our second partnership was even better than the first." The sale exceeded expectations, thanks to Wilkerson's strategic approach - starting with Brockhaus's existing inventory before carefully supplementing with additional pieces. "They made everything simple," Shipman adds. "From the outstanding consultant to the detailed planning, the entire process was seamless." It's why both partners enthusiastically recommend Wilkerson to fellow jewelers planning a move, remodel, or retirement sale.

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