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When This Jeweler Decided to Start Charging to Measure Ring Sizes, He Wasn’t Counting on This Customer

Her story was too tragic to charge her.




When This Jeweler Decided to Start Charging to Measure Ring Sizes, He Wasn’t Counting on This Customer

Got tired of sizing people’s fingers so they could go buy a ring on the internet and decided to start charging for it. A few days later, I got a call from a young woman who said she needed to get her finger measured, and I said OK but I charge $50 for it. She didn’t hesitate and said that would be fine and she would be by shortly. When she finally came in, she sat on one of my benches in my store and starting looking at her hands. Then she started weeping and couldn’t stop. When I asked her what was wrong, she told me that she didn’t know which finger to measure because her fiancé had died and his mother wanted to have a ring made for her with his ashes in it. I gently suggested she use her right-hand ring finger, and she agreed. I measured her and then she pulled out her credit card. Needless to say, there was no way I could charge her after that! I just sent her on her way. So now I just refuse to measure fingers unless the rings are being purchased from me. — Daniel Spirer, Daniel R. Spirer Jewelers, Cambridge, MA



This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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