Brainstorms

Why Appointment-Only Could Help Cut Down OR Expand Your Store Hours

It means rethinking how you open your store on any given day.

Published

4 years ago

June 15, 2022

INSTORE Staff Instore June 2022 Issue

Want to either cut down on your store hours, or, conversely, expand them? Allotting a day for appointment-only may hold the answer. In the case of the first, close your doors to the general public on one of the days you’re currently open and allow in only those customers who have an appointment. In the case of the second option, open for appointment only on one of the days you normally close (say Sunday or Monday) – you won’t need as many people, but these are customers who have shown a real intent to make a significant purchase.

After 35 Years in Kent, Bonaci Fine Jewelers Found the Right Partner to Close the Right Way

Bob Bonaci spent 35 years building a jewelry business and community presence in Kent, Washington. When he decided it was time to retire, he knew the process would take careful planning — and the right help. Fellow jewelers who’d been through it pointed him to Wilkerson. The results exceeded expectations. Wilkerson’s hands-off approach let Bonaci step back while the team handled every detail, meeting his personal and financial goals throughout. “It is phenomenal, the success that we’ve had.” Watch Bob share his retirement story.