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Gem Quiz

Why the Strut? I Am the Peacock of the Gem World

I was accidentally discovered during World War II while building anti-tank barriers.




INSTORE GEm Quiz stone

A PEACOCK WITHOUT ITS feathers is just a pheasant. Likewise, if it were not for the full spectrum of iridescent colors I show against a black velvet base, I would just be labradorite. After being accidentally discovered in Finland during World War II, I became the center of a considerable local industry in the cold far north of that white land. Supplies have since dwindled, but you will still find me in earrings and pendants, often at art shows and on Etsy.

Who am I?

Chris Burslem is Group Managing Editor at SmartWork Media.



Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

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