14 Hanukkah comes earlier than usual this year, starting on the evening of Dec. 14 and running until Dec. 22. The timing will allow you to offer a distinct display that doesn’t get lost in all the Christmas revelry.
19 On National Ugly Sweater Day, encourage your team to show off their most egregious fashion miscalculations with a sweater from years past (most likely the 80s). For customers walking in, it immediately lowers the stress levels and any feelings of intimidation.
21 Winter is here and with it the final desperate flock of “late birds.” When the 43% of consumers who were planning to shop for holiday gifts between Dec. 21 and Dec. 24 last year were asked why they waited until the last minute, “finding the best deals” and “busy schedules” were the most popular reasons given, according to a PriceGrabber survey. With only a few days to go until Christmas, this is your chance to start moving any slow sellers that would be facing heavy markdowns after the holidays.
25 It’s Christmas. Turn off your cellphone. Turn off your email. In fact, turn off your brain and simply open your heart to all the wonderful, warm-hearted people who share your home and your life. They’ve missed you!