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Woulda Coulda Shoulda: Take Your Business to The Internet

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[span class=notice]Woulda Coulda Shoulda is the department where you get the chance to say to your customers what you wish you could have said when they were right there in front of you. Send your “Wouldas” to us at editor@instoremag.com [/span]

What you’d have said to customers who bothered you … if only you’d thought it fast enough.

[h3]“Please leave and take your business to the Internet.” [/h3]

To a customer who loudly announced to several customers in the store that no one should ever buy at retail and anybody can get “it” online.  “Several customers asked me how I was able to be so calm in the face of such a rude person. I replied that it was either that or I was going to shoot her.” — Anonymous

[span class=note]This story is from the June 2010 edition of INSTORE[/span]

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Windsor Jewelers: Building for Tomorrow with Wilkerson

After 43 years in the jewelry industry, Windsor Jewelers' President Rob Simon knows the value of trusted partnerships. When planning a store expansion in Winston-Salem, North Carolina, he turned to Wilkerson to transform existing inventory into construction capital. "There have been very few companies I've dealt with that I totally trust," Simon shares. "Wilkerson understands their success is 100% based on your success." The partnership enabled Windsor to fund new showcases and construction while maintaining their position as their community's premier jeweler. For Simon, the choice was clear: "Over the years, I've been abused in every direction there is by different people in this industry, so I know what to avoid. One company not to avoid is Wilkerson."

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Woulda Coulda Shoulda: Take Your Business to The Internet

mm

Published

on

[span class=notice]Woulda Coulda Shoulda is the department where you get the chance to say to your customers what you wish you could have said when they were right there in front of you. Send your “Wouldas” to us at editor@instoremag.com [/span]

What you’d have said to customers who bothered you … if only you’d thought it fast enough.

[h3]“Please leave and take your business to the Internet.” [/h3]

To a customer who loudly announced to several customers in the store that no one should ever buy at retail and anybody can get “it” online.  “Several customers asked me how I was able to be so calm in the face of such a rude person. I replied that it was either that or I was going to shoot her.” — Anonymous

[span class=note]This story is from the June 2010 edition of INSTORE[/span]

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Retiring? Let Wilkerson Do the Heavy Lifting

Retirement can be a great part of life. As Nanji Singadia puts it, “I want to retire and enjoy my life. I’m 78 now and I just want to take a break.” That said, Nanji decided that the best way to move ahead was to contact the experts at Wilkerson. He chose them because he knew that closing a store is a heavy lift. To maximize sales and move on to the next, best chapter of his life, he called Wilkerson—but not before asking his industry friends for their opinion. He found that Wilkerson was the company most recommended and says their professionalism, experience and the homework they did before the launch all helped to make his going out of business sale a success. “Wilkerson were working on the sale a month it took place,” he says. “They did a great job.”

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