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Woulda Coulda Shoulda: Take Your Business to The Internet

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14 years ago

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[span class=notice]Woulda Coulda Shoulda is the department where you get the chance to say to your customers what you wish you could have said when they were right there in front of you. Send your “Wouldas” to us at editor@instoremag.com [/span]

What you’d have said to customers who bothered you … if only you’d thought it fast enough.

[h3]“Please leave and take your business to the Internet.” [/h3]

To a customer who loudly announced to several customers in the store that no one should ever buy at retail and anybody can get “it” online.  “Several customers asked me how I was able to be so calm in the face of such a rude person. I replied that it was either that or I was going to shoot her.” — Anonymous

[span class=note]This story is from the June 2010 edition of INSTORE[/span]

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This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

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Woulda Coulda Shoulda: Take Your Business to The Internet

mm

Published

14 years ago

on

[span class=notice]Woulda Coulda Shoulda is the department where you get the chance to say to your customers what you wish you could have said when they were right there in front of you. Send your “Wouldas” to us at editor@instoremag.com [/span]

What you’d have said to customers who bothered you … if only you’d thought it fast enough.

[h3]“Please leave and take your business to the Internet.” [/h3]

To a customer who loudly announced to several customers in the store that no one should ever buy at retail and anybody can get “it” online.  “Several customers asked me how I was able to be so calm in the face of such a rude person. I replied that it was either that or I was going to shoot her.” — Anonymous

[span class=note]This story is from the June 2010 edition of INSTORE[/span]

Advertisement

Related Topics:

click to Comment(Comment)
Advertisement

SPONSORED VIDEO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”

Promoted Headlines

Most Popular