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Wouldn’t You Just Love to Say This to the Customer Who Pooh-Poohs a Complicated Repair?

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Wouldn’t You Just Love to Say This to the Customer Who Pooh-Poohs a Complicated Repair?
“Well then, Mary Lou, how’s about you whip out your glue gun and fix your own diamond ring then?”

To the repair customer who said: “What do you mean you have to take it in? It’s really just a simple repair. Just stick one of those hoosies on the dinkie and it’s all set.” 

Woulda Coulda Shouldas are provided anonymously by INSTORE’s Brain Squad

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. jewelry store, you’re invited to join the INSTORE Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the jewelry industry. Good deal, right? Sign up here.

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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