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IN A SENSE, watch-battery replacement is a thriving business for Gene the Jeweler’s store. He has an employee dedicated to the task, and she does about 50 jobs a day.

But he only charges $5 per replacement, and he pays the employee $12 an hour. He has to factor in the cost of the batteries, and the fact that occasionally, the employee breaks a watch and it has to be replaced.

All things considered, he couldn’t be making much profit on the operation.

So why bother?

Once again, the problems in Gene’s fictional jewelry store reflect poorly on his management practices. He says the watch-battery situation is all part of the “circle of jewelry life.”

But should it be?

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Your Jewelry Store Doesn’t Need a ‘Profit Center’ Like This

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When the Kids Have Their Own Careers, Wilkerson Can Help You to Retire

Alex and Gladys Rysman are the third generation to run Romm Jewelers in Brockton, Mass. And after many decades of service to the industry and their community, it was time to close the store and take advantage of some downtime. With three grown children who each had their own careers outside of the industry, they decided to call Wilkerson. Then, the Rysmans did what every jeweler should do: They called other retailers and asked about their own Wilkerson experience. “They all told us what a great experience it was and that’s what made us go with Wilkerson.” says Gladys Rysman. The results? Alex Rysman says he was impressed. “We exceeded whatever I expected to do by a large margin.”

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