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Your Playbook for a Successful 4th Quarter

Learn what you need to do for a successful holiday season.

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As college and professional football teams throughout the country prepare to kick-off the new season, they will all rely heavily on a playbook to execute their offensive and defensive game plans. Join retail experts Ryan Blumenthal and Brandon Wright from Clientbook for a playbook that ensures your store can execute a successful 4th quarter game plan. You’ll learn how to segment your clients so you can deliver the right message to the right audience; turn new, first-time Q4 buyers into long-term clients for years to come; and enable your sales associates to be as productive as
possible.

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Moving Up — Not Out — with Wilkerson

Trish Parks has always wanted to be in the jewelry business and that passion has fueled her success. The original Corinth Jewelers opened in the Mississippi town of the same name in 2007. This year, Parks moved her business from its original strip mall location to a 10,000-square foot standalone store. To make room for fresh, new merchandise, she asked Wilkerson to organize a moving sale. “What I remember most about the sale is the outpouring excitement and appreciation from our customers,” says Parks. Would she recommend Wilkerson to other jewelers? “I would recommend Wilkerson because they came in, did what they were supposed to and made us all comfortable. And we met our goals.”

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