Midas Chain Launches Teaser for Their New Bridal Line

NORTHVALE, NEW JERSEY – As the world’s leading gold chain manufacturer, Midas Chain is proud to expand into the realm of bridal and luxury diamonds. Rooted in generations of jewelers, what began as a passion for craftsmanship within the bridal industry evolved into something far greater. Their journey led them into the world of fine chains, and now, full circle, back to bridal. They have elevated their assortment from classic gold and silver to luxurious engagement ring and wedding band settings.

On a mission to make the jewelry industry more brilliant and sustainable, Midas Chain took their first step by creating House of Midas™ Bridal. Their offerings include collections such as Bouquet of Flowers, Modern Classics, Contemporary and exclusive custom-made styles. With a focus on semi-mounts, they provide the perfect foundation for every engagement ring and wedding band.

Generations of craftsmanship come full circle as Midas Chain expands into luxury bridal jewelry.

Each collection will inspire as much love for the designs as for the reason behind them. Crafted for jewelers and retailers alike, each piece maximizes brilliance and beauty a lifetime of cherished moments.

As part of their expansion, Midas Chain sought grounds for innovation and future development. Specifically, to reflect what they stand for, it was important for this line to convey authenticity and quality.

Providing the finest quality in diamonds, metals, and fine jewelry, House of Midas™ Bridal now represents much more than craftsmanship alone. Raising the standard in the world of fine jewelry, this bridal line introduces a fresh perspective and a stunning array of fashion-forward settings. Every bride-and-groom-to-be is guaranteed to sparkle.

Get a first look at the line featured at the Centurion trade show in Arizona, February 2026.

A style guide will be available digitally at the launch of the Centurion Show. Be sure to follow @midasbridal on Instagram for updates and all things bridal style. For more information, visit House of Midas™ Bridal.

See House of Midas™ Bridal at the Centurion Jewelry Show
February 1 – February 3, 2026