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Jewelry Pro Gear4 hours ago
Finger Protectors, A Lab-Grown Detector And More Gear for Jewelry Pros
Here's the stuff you want for your jewelers and customers.
Products2 days ago
DNA in a Pendant, an Expanding Tennis Bracelet, and More New Jewelry Collections
Here's what's new for April.
Hot Sellers1 week ago
The Top-Selling Jewelry Brands In February, According To Our Brain Squad
3 companies tied for the lead.
Editor's Note1 week ago
As COVID-19 Spreads and Recession Looms, Here’s What Jewelers Can Do
It's critical to remain calm and be proactive in your business.
Brainstorms2 weeks ago
Staff Spat? Bring in Frankenstein to Sort Things Out
Consider it horror therapy.
True Tales2 weeks ago
A Funny Thing Happened On The Way To The Solstice
These were the customers that you hope get in and out before another client comes in.
Sales Truth2 weeks ago
Get The Bridal Client Talking About Himself
Put him at ease In unfamiliar territory.
Cover Stories2 weeks ago
19 Tips to Recession-Proof Your Jewelry Business
BEING A SMALL BUSINESS OWNER can necessitate looking foolish — such as when you tell your partners about your plan to let customers borrow replica diamond...
Buzz Session2 weeks ago
Jewelers Hate These Things That Are Popular Right Now
Lab-grown diamonds and micro-pavé top the list.
Do You Or Don't You?2 weeks ago
More Than Half of Our Brain Squad Is Open on Mondays
Monday is a good day for business.
Inbox2 weeks ago
Coronavirus Concerns, A Thought On Lab-Grown Diamonds, and More Of Your Letters
Plus comments on our "Future Is Female" story.
Commentary: The Business2 weeks ago
To Buy Jewelry Over The Counter Correctly, a Big Brain Shift Is Required
It’s about volume, not margin, writes retailer Brian McCall.
Tools and Services2 weeks ago
New Dates for JCK Las Vegas and More Service News This Month
Plus a rare opportunity from VAWAA.
Real Deal2 weeks ago
When A Wife Charges Jewelry To Her Family’s Store Account Prior To A Divorce, How Should The Store Owner Handle It?
The husband is likely to refuse to pay the charge.
Best of The Best2 weeks ago
Diamond Factory Dallas Cuts Sharp Path Into Retail Market
Shoppers watch as gems are transformed.
Tip Sheet2 weeks ago
How To Keep Track of Diamonds In The Shop, And More Tips For April
Plus a great way to take care of local moms ahead of Mother's Day.
Benchmarks2 weeks ago
Jewelers Who Promote Full Service Bring In Ready Customers
Marketing campaigns focus on custom design.
America's Coolest Stores2 weeks ago
Wyoming’s J.C. Jewelers is Building a Global Reach
E-commerce website adds to universal appeal of log-cabin business.
Products2 weeks ago
Double Linear Earrings Were a Hit During Red Carpet Season
Scarlett Johansson shone in this earring style at the Oscars.
New Arrivals2 weeks ago
Light, Versatile And Shimmering, Here Are 18 New Jewels In Silver
With a special focus on bracelets.
Columns2 weeks ago
Here Are Four Characteristics of Successful Jewelers, According to Bill Warren
The jeweler and business coach notices what makes money for his clients.
Columns2 weeks ago
10 Tips To A More Useful and Customer-Driven Online Presence
Including advice on specific software to use on your website.
Shane Decker3 weeks ago
Not Selling At The Price On Your Tag? You’re Giving Up Money
Learn how to build value, rather than costing yourself profits.
Columns3 weeks ago
You Really Can Tailor Web Offerings To Each Online Visitor
Consider both what they're looking for and where they live, says Andrea Hill.
David Geller3 weeks ago
Why Asking A Client’s Budget Could Actually Make Them Happier In The End
Their preconceived idea of cost could be getting in the way.
David Brown3 weeks ago
How Will Your Next Ten Years Of Business Go? Here’s How To Plan For Them
These are the questions to ask yourself.
Ask INSTORE3 weeks ago
How To Keep Improving as a Manager, Deal with a Risk-Averse Partner and More of Your Questions Answered
Plus how to get better at small talk.
Get Inspired3 weeks ago
Texas Jeweler Lives Her Dream With a Shot of Whiskey on the Side
She’s in love with opals and pearls.
Manager's To Do3 weeks ago
Get Ready for Mother’s Day and More Manager’s To-Do Items
This is a prime planning season for bridal and the end-of-year holidays.
Calendar3 weeks ago
Earth Day is Your Chance to Show Off Jewelry’s Green Credentials, and Other Important Dates for March
Tee staff up for a "hole in one" as golf heads to Augusta.
Columns3 weeks ago
Here Are 3 Ways to Beat Online Retailers
These are services that they simply can't offer ... but you can.
New Arrivals3 weeks ago
From Over-the-Top to Shimmy Shakers, These Are the Latest Designs in Fashion Jewelry
Self-purchasers will go gaga for these 18 delectable creations.
Gem Quiz3 weeks ago
Long Before I Showed Up In Southwestern Silver Jewelry, I Was Popular With Russian Tsars and Renaissance Artists
I am probably the oldest known green pigment.
America's Coolest Stores3 weeks ago
Florida’s Provident Jewelry Specializes in VIP Experiences
Perks include luxury lounge and world travel.
Ask INSTORE4 weeks ago
Handling a Conservative Business Partner, Setting Achievable Goals and More of Your Questions Answered
Plus, how to get your staff to actually listen more.
Tools and Services4 weeks ago
Lifestyle Photography, Effective Sales Training and More Service News This Month
Plus solutions to preventing and/or reducing property damage and business interruption loss.
Cover Stories4 weeks ago
6 Jewelers Who Rolled the Dice on Big Changes and Reaped the Rewards
They knew that the biggest risk of all was to stay still.
Hot Sellers4 weeks ago
Here Were the Top-Selling Brands From January, According to Our Brain Squad
Gabriel & Co. led by a landslide.
Manager's To Do1 month ago
Hold an Appraisal Clinic, and More Manager’s To-Do Items for March
This is the time to get your ducks in a row for spring and Mother's Day.
Calendar1 month ago
Strike a Pose for Sisterhood (it’s International Women’s Day), and Other Important Dates for March
And tag, you're it on National Proposal Day.
Columns1 month ago
Care About Your Online Customers As Much As Your In-Store Customers? Then Act Like It
Serving your online clients requires a human touch.
David Geller1 month ago
What You Can Learn From Insurance Companies to Make More Money in Your Shop
Charging more to every customer helps pay for damages that your store covers.
New Arrivals1 month ago
From Sunrise Hues To Classic Blue, Here Are 18 New Colored Gemstone Designs
These colorful gems will brighten your showcases.
Tools and Services1 month ago
The Newest Catalog from Artistry and More Service News for February
Plus a free Winter Survival Guide from CG Creations.
Editor's Note1 month ago
Considering a Big Risk? Make Sure It’s Personally Rewarding
Those are the gambles most likely to pay off.
Brainstorms1 month ago
Why a Mood Board Can Help You Connect with Your Customer
It's a tip from Michael Kors.
Sales Truth1 month ago
Why Diamond Sales Are All About Comfortable Chairs
The better the chair, the more likely the client is to buy.
Products1 month ago
Religious Men’s Jewelry, A Lab-Grown Line From Stuller, And More New Collections for February
Plus candy-colored creations from a Berlin-based designer.
Real Deal1 month ago
An Employee’s Spouse Demands Another Employee Be Fired. How Should These Owners React?
If they don't do it, they risk losing their top salesperson.
Inbox1 month ago
On Buying Off the Street, the Online Diamond Business, and More of Your Letters
Several readers enjoyed INSTORE's "Knowing vs. Doing" story.
Do You Or Don't You?1 month ago
Should You Have a Vision/Mission/Values Statement for Your Business?
Our Brain Squad sounds off on why they do or don't have one.
Buzz Session1 month ago
Is “Slow Selling” the Best Approach for Today’s Customer? Our Brain Squad Weighs In
One says that if it is, he might as well fire his salespeople and hire clerks from Walmart.
Best of The Best1 month ago
Why a Washington, DC, Jeweler Honored a 50-Year-Old Gift Certificate
Gesture generates goodwill.
Commentary: The Business1 month ago
Here’s How We Can Level The Playing Field For Women In The Jewelry Industry
The Women’s Jewelry Association empowers women to lead and succeed.
Benchmarks1 month ago
Jewelers Find That Art Draws a Crowd
Exhibitions add a layer of customer experience.
Jewelry Pro Gear1 month ago
A Bench Book, Concrete Jewelry Holders and More Jewelry Pro Gear for February
Make your store’s displays truly unforgettable and more!
Get Inspired2 months ago
Arizona Jeweler Thrives on the Power of the Southwestern Landscape
Stephenie Bjorkman inspired by sunsets and mountain views.
Tip Sheet2 months ago
How to Start a “Glitterature” Book Club, and More Tips for March
And here's a cool way to present newly-cleaned jewelry in a way you've never thought of.
Real Deal2 months ago
A Jeweler is Forced to Fire His Peer’s Son, Who Then Threatens to Sue. How Should He Handle It?
He made the mistake of calling his friend to let him know before he fired the son.
Jewelry Pro Gear2 months ago
From Gold-Leaf Truffles to Locking Earring Backs, Here Is the Latest Gear for Jewelry Pros
And don't miss this DIY jewelry book ... a nice gift for aspiring jewelers.
Products2 months ago
From Bees and Elephants to Confetti-Themed Jewelry, Here Are the Latest Collections
Plus a Greek interpretation on the classic triangle motif.
Sales Truth2 months ago
Why A Well-Told Proposal Story Could Help Close The Sale
It starts with getting the groom-to-be involved.
Products2 months ago
Crescent Horns-Style Pendants Continue to Provide a Shape for Designers
Charlize Theron wore the style at the Critics Choice Awards.
Shane Decker2 months ago
The Difference Between Closes and Statements, 7 Lead-In Lines and More Sales Advice
Here's how to make closing sales easier, says Shane Decker.
Columns2 months ago
What You Can Learn About Jewelry Retailing From Airbnb
Rather than creating an average experience, consider what an 11-star experience would look like.
David Geller2 months ago
Want to Make 2020 Your Best Year Yet? Here’s How, Says David Geller
It's about managing your inventory and marketing correctly.
David Brown2 months ago
Here’s How to Make Debt Work for You, Not Against You
These are the three main factors to consider when taking on debt.
Ask INSTORE2 months ago
Handling the Salesperson Who Bombed at Christmas and More of Your Questions Answered
Plus, what's a fair repair warranty?
Editor's Note2 months ago
Want to Sell to Women?
Start with a welcoming attitude and a full-length mirror.
True Tales2 months ago
Sometimes, It’s Just Best to Ignore Advice
Two tales of misjudged looks.
Shane Decker2 months ago
You’re Killing Your Own Jewelry Sales By Talking About the Price
Romance the item and the reason they came in, and you’ll close more sales.
America's Coolest Stores2 months ago
Transparency and Green Initiatives Make California’s Talisman Collection Cool
An open, airy store design eases threshold resistance.
Best of The Best2 months ago
This Jeweler Set Up Shop In Grand Central Station
Her travel-themed jewelry is a hit with tourists and locals alike.
Brainstorms2 months ago
In the Year 2020, Think Two and 20
It's the secret formula to habit change.
Tip Sheet2 months ago
A Pop-Up Offer No One Can Refuse, Trade Show Talk And More Tips For February
Beam back Facebook Live posts from your next trade show.
Manager's To Do2 months ago
Prep Your Last-Minute Panic Buying Strategy for V-Day and More Manager’s To-Do Items
This is the time to get your strategy in order for the year.
Cover Stories2 months ago
Has the Jewelry Industry (Finally) Realized the Future is Female?
Many in the business are adjusting their mindset as women’s purchasing power explodes.
Cover Stories2 months ago
Female Jewelry Store Owners Are Finding Strength in Numbers
Female store owners find strength in numbers while bringing balance to the jewelry industry.
Do You Or Don't You?2 months ago
Do Jewelers Take Time In January For Strategic Planning? Our Brain Squad Weighs In
Most do, but barely ... and for a variety of reasons.
Buzz Session2 months ago
Here’s How Your Fellow Jewelers Recharge From The Hectic Holiday Selling Season
Some vacation, others party, and some just sleep.
Columns2 months ago
Here’s How To Bring The Best Of Online Shopping Into Your Store
Consider what makes e-commerce great and integrate those ideas.
Inbox2 months ago
Working With Family, Expectations For 2020, and More of Your Letters
One store owner says working with family almost blew up two relationships.
Columns2 months ago
These 3 Jewelry Marketing Approaches Will Draw More Self-Purchasers To Your Store
It begins by focusing your advertising on ideas rather than products.
Hot Sellers2 months ago
These Were The Hottest Selling Jewelry Brands For December (According To Our Brain Squad)
Rolex was at the top, with John Hardy close behind.
Columns2 months ago
What This Jeweler Learned From a Cruise Line Changed Her Store Forever
Here's how it can change yours too.
Get Inspired2 months ago
This Kansas Jeweler Feels Like The Fairy Godmother of Jewelry
Robin Lies loves to grant customer wishes.
Products2 months ago
Small and Intimate Rings Are Trending For Brides-to-Be
Emma Stone, Zoe Kravitz and Rooney Mara all chose understated elegance.
Calendar2 months ago
Get Big-Game Ready – The Super Bowl Is Approaching, and More Important Dates for February
It's a leap year – that means one more marketing opportunity.
Products3 months ago
From Gem-Rich One-Of-A-kind Earrings to Plique a Jour Enamel and Silver, These Are the Latest Jewelry Collections
Plus an interesting new take on pearls from Mastoloni.
Get Inspired3 months ago
Canadian Jeweler Explores Creativity with CAD Experiments
He's rewarded by customers with trays of cookies.
Ask INSTORE3 months ago
How To Decide Between Equal Job Candidates, Splitting Staff Chores and More of Your Questions Answered
Plus how to market your engraving capabilities.
America's Coolest Stores3 months ago
Missouri’s Mitchum Jewelers Creates Wow Experience in Expansion
Mitchum Jewelers takes interior design to the next level.
Commentary: The Business3 months ago
The First America’s Coolest Stores Winner Reflects on What It Means
Cool stores encourage customers to hang out, says owner Brett Weiler.
Tools and Services3 months ago
Stuller Turns 50 and More Service News for January
Plus a private online community by WJA.
Columns3 months ago
This Surefire Way to Increase Web Traffic and SEO May Surprise You
Blogging may seem so ten years ago, but it’s critical to online success.
Cover Stories3 months ago
Close the Gap Between Knowing & Doing
There’s a chance you’ve stood here before: on the cusp of a new year, pledging to yourself that this time, things will be different. You’ll implement...
Calendar3 months ago
Make the Most of Blue Monday and More Important Dates for January
It's 2020, so make sure your vision is clear.
Editor's Note3 months ago
Stuck in a Rut? Take the Advice of Nike, and ‘Just Do It’
Our editor-in-chief's favorite strategy to move from knowing to doing is "ready-fire-aim."
Dave Richardson3 months ago
Afraid to Discipline an Employee? Don’t Be
Your other employees will be encouraged when it's deserved.
True Tales3 months ago
I Was Feeling Down Until This 94-Year-Old Client Reminded Me Why We Do What We Do
She helped break this jeweler out of the blues.
Brainstorms3 months ago
Why You Should Try Being Average for a Day
It will change your mindset.
Shane Decker3 months ago
No Time to Train Your Team? Au Contraire. Here’s How You Do It
Take full advantage of every minute to make your sales team better.
Hot Sellers3 months ago
Hot-Selling Jewelry Brands Our Brain Squad Re-Ordered in December
Pandora led the way.
Do You Or Don't You?4 months ago
Do You Welcome Pets Into Your Store? Our Brain Squad Sounds Off
4 out of 5 readers say yes.
Benchmarks4 months ago
Jewelry Stores Make First Impressions Memorable
Retailers employ doors, signs, seating and clocks to make entryways unforgettable.
Real Deal4 months ago
When a Once-Happy Client Sends Back a Damaged Ring and Demands a Refund, What Should the Store Owner Do?
The ring is scuffed and dented after just a year's worth of wear.
Tip Sheet4 months ago
Words to Avoid in Your Marketing, Being More Productive, and More Tips for January
Plus how to conquer the need for immediate gratification.
New Arrivals4 months ago
From Gold Chain to Textured Treasures, These Are the Latest Collections in Gold
This powerhouse precious metal doesn't need any help to be remarkable.
Columns4 months ago
Here’s Why the New Age of Marketing Requires New Methods
The good news is there are ways to do it affordably.
Manager's To Do4 months ago
Holiday Social Media Tips, How to Keep Spirits Bright, and More Manager’s To-Do Items for December
Be sure your staff are prepared both mentally and physically.
David Geller4 months ago
Want to Raise Repair Prices? Train Your Staff to Sell Them First
Confidence and knowledge will convince clients it's worth it.
David Brown4 months ago
How the Power of Compounding Returns Can Make You Very Wealthy
Start early and continue to reinvest.
Columns4 months ago
When Planning Your Marketing for 2020, You Really Need to Consider These Factors
It's not just about a budget; consider your messaging as well.
Jewelry4 months ago
From Brazilian-Inspired Colors to Dog-Centric Designs, These Are December’s New Collections
This jewelry is sure to make waves.
Columns4 months ago
How to Make Your Social Media SEO-Friendly
These three tips can help drive more traffic to your website.
Shane Decker4 months ago
The Most Important Part of Your Sales Presentation Happens After the Sale
Go the extra mile for your client if you want to see them again.
Ask INSTORE4 months ago
Your Holiday Questions Answered, Including Security, Aged Inventory and Sales Presentation
Plus a tip for making shoppers feel comfortable in your 'decompression zone.'
Brainstorms4 months ago
Ever Considered Making Your Own Store Beverage? Here’s Why You Should
This jewelry store partnered with a local juice store to do it.
Buzz Session4 months ago
The Thing About Trunk Shows That Nobody Ever Told You
Our Brain Squad weighs in on what they wish they had known.
Inbox4 months ago
Webinar Love, Holiday Cheer and More of Your Letters to the Editor
Jewelers seem cautiously optimistic for holiday sales.
Hot Sellers4 months ago
The Hottest-Selling Jewelry From Last Month, According To The Brain Squad
Hearts On Fire took over the top spot.
Calendar4 months ago
Cyber Monday, Tick Tock Day and More Important December Dates for Jewelers
Be ready with the right questions on Christmas Eve.
Best Stores4 months ago
All In The Family
At INSTORE, we often refer to family-owned jewelry stores as being the heart of the independent retail jewelry business. So, for our December issue, we’ve collected...
Editor's Note4 months ago
For Jewelry Retailers, Being With Family Often Means Being At Work
But most say they enjoy spending so much time with relatives.
Do You Or Don't You?4 months ago
Do You Accept Alternative Forms Of Payment? Here’s What Other Jewelers Say
Square and PayPal seem to be the most popular accepted forms.
Real Deal4 months ago
A Vendor Raises an Item’s Memo Price After It Is Sold. What Should This Store Owner Do?
The ring was sold for less than the vendor now wants for it.
Commentary: The Business4 months ago
Here’s How to Stay Customer-Focused During the Holiday Rush
No matter how many people on the sales floor, you must stick to the basics of customer service.
Get Inspired4 months ago
Third-Generation Jeweler Raises 29 Children on Texas Farm
It’s an international adoption story.
Tip Sheet4 months ago
How to Build Holiday Traffic, Keeping Your Staff Healthy, and More Tips for December
One jeweler keeps a "wellness box" in the store.
Real Deal4 months ago
How One Jeweler Raised a Stunning $100,000 for Charity
They did it in just eight months.
Best of The Best4 months ago
Tacos, Tequila and Tattoos: Gold Casters’ Contest Draws a Diverse Crowd in Bloomington, IN
Unusual event infuses King Baby jewelry line launch with excitement.
America's Coolest Stores4 months ago
Urban Planning Background Helps Ohio’s Welling & Co Find Perfect Location
Ohio store was once an airplane hangar.
New Arrivals4 months ago
From Vivid Colors to Subtle Shades, Here Is the Latest in Men’s Jewelry
See 18 new designs for men.
Best of The Best4 months ago
Santa Fe’s Reflective Jewelry Aligns with Owners’ Ethics
Fairtrade Gold designation puts the focus on miners.
David Brown5 months ago
Here’s How to Succeed at Succession Planning
Be sure to consider these four areas to prevent unnecessary conflict.
Tools and Services5 months ago
Become A Wizard, Newest Updates and More Service News This Month
Boost your business with these new offerings.
Dave Richardson5 months ago
Here’s Why Having a Mirror on Your Counter Is So Critical
It's not just vanity.
Tools and Services5 months ago
Upcoming Trade Shows, Stuller’s Newest Catalog and More Service News
Dates are almost here.
Jewelry Pro Gear5 months ago
From Gem-Covered Leggings to a New Diamond Screening Tool, You Need This Stuff for Your Store
These are the latest tools and baubles for jewelry pros.
Jewelry5 months ago
This Red Carpet Jewelry Trend Is Lighting Up The Faces of Celebrities
Earrings are ready for their closeup.
David Brown5 months ago
Why You Need to Talk to Your CPA ASAP
A conversation and some planning today can minimize your tax burden tomorrow.
David Geller5 months ago
Here’s What’s Really Keeping Jewelers From Having More Money
If you think it's low margins, you're wrong.
Inbox5 months ago
Holiday Readiness, Lab-Grown Pricing and More of Your Letters
One reader says dealers need to chill out.
Jewelry5 months ago
From a Northern-Lights-Inspired Watch to Old Hollywood Elegance in Platinum, These Are the Latest Collections
One cuff takes its inspiration from Frank Lloyd Wright's stained glass.
True Tales5 months ago
That Time the Manager Got Blown Across the Showroom By Electric Wires
The staff came to his rescue ... from mouth-to-mouth.
Shane Decker5 months ago
4 Sales Meetings You Must Hold Before the Holidays
Cover these topics to maximize your selling opportunities this season.
Commentary: The Business5 months ago
Million-Dollar Seller Achieves Jewelry Dreams
Aly Martinez builds on success.
Ask INSTORE5 months ago
How to Be Safe at Company Parties, the Best Interview Question for a Prospective Hire, and More of Your Questions Answered
Plus how to avoid becoming a mediocre business.
Products5 months ago
Emerald Jewelry Trend Left Cannes Film Festival-Goers Green with Envy
Angelina Jolie kicked off this trend a decade ago at the Academy Awards.
Calendar5 months ago
A Good Idea for Thanksgiving, and More Important Dates for November
Includes a fitting tribute to the quiz show Twenty Questions.
Columns5 months ago
Where Did All My Profits Go?
Understanding cash flow vs. profit can affect how you manage your business.
Editor's Note5 months ago
Why The Big Survey Should Be Invaluable to Business Planning
When 800 store owners talk, you should listen.
Commentary: The Business5 months ago
Sometimes Firing a Jewelry Customer Is For the Best … And Here’s a Perfect Example
This client's phone manners left something to be desired.
Big Survey5 months ago
The Big Survey 2019: Big Data
THE BIG SURVEY 2019 Big Data The Basics Buying & Selling Operations & Marketing You, The Jeweler The Year Ahead Management & Staff Salary Big Data...
Uncategorized5 months ago
The Big Survey 2019: Buying & Selling
11. What are the three best performing brand-name jewelry lines that you carry? COMMENT: Gabriel and Stuller made it a three-peat, claiming the top two spots...
Manager's To Do5 months ago
Considering Store Layout, Guilt-Easing Gift Ideas, and More Manager’s To-Do Items for November
And here's a key scheduling tip for your holiday email marketing.
Dave Richardson5 months ago
Remember This Important Lesson on the Power of Posture
How a client stands may tell you what you need to know about whether they're ready to buy.
Big Survey5 months ago
The Big Survey 2019: You, The Jeweler
30. What’s your favorite “work” part of business (that which gives you the most intrinsic satisfaction and engages you the most)? Selling to customers 42% Sitting...
Big Survey5 months ago
The Big Survey 2019: Operations & Marketing
20. In the last decade, have any of these dates on the calendar become significantly less important to your business? Prom Season 54% Father’s Day 53%...
Big Survey5 months ago
The Big Survey 2019: Salary
60. Check off the benefits you provide to staff (mark all that apply): COMMENT: Our data shows that store owners are providing fewer and fewer benefits...
Big Survey5 months ago
The Big Survey 2019: Management & Staff
50. How would you characterize your leadership style? Visionary 39% Democratic 34% Servant 17% Autocratic 8% Hands off 7% 51. In what area have you improved...
Products5 months ago
From Antonini’s 100th Anniversary Collection to Lab-Grown Diamond Tennis Bracelets, These Are New Collections for October
And don't miss these affordable, "hovering" pearls.
Big Survey5 months ago
The Big Survey of U.S. Jewelers 2019: The Basics
Don't miss the results of the biggest, most comprehensive annual survey of U.S. jewelers.
Big Survey5 months ago
The Big Survey 2019: The Year Ahead
POLITICS It’s been called the era of outrage. And sure enough, jewelers are finding themselves getting irked more often. Whether it starts with the political issues,...
Best of The Best5 months ago
Borsheims Shareholders Weekend Demands All Hands on Deck
Hospitality crucial, no matter the size of your trunk show.
Inbox5 months ago
Fire Drill Feedback, Case Cleaning Results and More of Your Letters
One jeweler got taken for a ride by a client.
America's Coolest Stores6 months ago
New York’s Yaf Sparkle Excels at Hospitality
Creating an experience comes naturally.
Headlines6 months ago
The Big Survey 2019: Top Jewelry Brands Revealed
This year marks a three-peat.
Get Inspired6 months ago
Cullen Wulf Finds Humor in Weird Encounters
View his videos on instoremag.com.
Jewelry Pro Gear6 months ago
Diamond Drinks, Crystal Straws and More Gear for Jewelry Pros
This stuff for your store includes a new mobile app for clienteling.
Jewelry6 months ago
This Red Carpet Trend Could Put You A-Head of Your Competition
Jewels for the hair continue to trend.
New Arrivals6 months ago
18 Of the Latest Must-Have Ring Styles For The Holidays
From thick bands to colored baubles, these rings are the ones your clients want to wear.
New Arrivals6 months ago
From Big Cuff Statements to Stacking Bangles, Here Are The Newest Bracelets
The wrist wants what it wants.
Ask INSTORE6 months ago
How to Promote Healthy Competition and More Of Your Questions Answered
It all depends on how you present it.
David Geller6 months ago
Can You Make Money at 12 Percent Margin? Yes, But Here’s What It Takes
As one factor decreases, another must increase.
Do You Or Don't You?6 months ago
Yes or No: Print Advertising for the Holidays?
Our Brain Squad weighs in.
Tip Sheet6 months ago
How to Engage Clients in Conversation, Being More Productive, and More Tips for October
It's also a good idea to hold store sales prior to December.
Jewelry Pro Gear6 months ago
A Portable Spectrometer, Cabinet Control Tech and More Pro Gear For Jewelers
This is the latest stuff you'll want in your store.
True Tales6 months ago
This Grandma Had An Unbelievable Plan to Escape If The Custom Design Estimate Was Too High
Even her grandkids were in on it.
Tools and Services6 months ago
Battery of Batteries, 2020 Jewelry Show and More Service News
Check these out.
David Geller6 months ago
What You Can Learn About Turn from Clothing and Furniture Stores
Hint: Turn more, earn more.
Hot Sellers6 months ago
Check Out the Latest Jewelry Hot Sellers From INSTORE’s Brain Squad
Gabriel & Co. and Stuller led the way this month.
America's Coolest Stores6 months ago
Perfecting the No-Pressure Engagement Ring Sale at Portland’s Malka Diamonds & Jewelry
Website and window displays create perfect curb appeal.
Cover Stories6 months ago
12 Imaginative Ways to Reach Today’s Fickle Holiday Customer
Ideas to make sure stressed out shoppers find your store ... and what they’re looking for.
Editor's Note6 months ago
For Great Marketing Advice, Don’t Ask Our Editor-In-Chief
The good news is, your fellow retailers are doing awesome things.
Cover Stories6 months ago
10 Jewelry Display Mistakes to Avoid During the Holidays
Have you ever walked into a Target and it transports you directly into an idea or event to come? Take Memorial Day for example: baked beans,...
Brainstorms6 months ago
Here’s How to Take Your Holiday Cards to The Next Level
Technology makes it affordable.
Get Inspired6 months ago
Liz Saba’s San Diego Jewelry Store Reflects a Rock ‘n’ Roll Vibe
She was profiled in a book about the Southern California punk-rock scene.
America's Coolest Stores6 months ago
Family-Owned Day’s Jewelers Expands Presence in New Hampshire
Bold, new store in Nashua embraces the future.
Tip Sheet6 months ago
How to Sell More ‘Spa Treatments’ for Jewelry, and More Tips for September
Millennial shoppers respond to education, privacy and transparency.
Buzz Session7 months ago
Here’s What Retailers Are Doing to Drive More Traffic This Holiday Season
Our Brain Squad shares their plans for fourth quarter.
Calendar7 months ago
Why National Bring Your Teddy Bear to Work Day Matters to Your Store, and More Important Dates for October
Don't miss your chance to capitalize on Emotional Intelligence Awareness Month.
Manager's To Do7 months ago
Holiday Planning, Social Media Tips And More To-Do Items for Managers in October
Be sure to clean your entire inventory and props — correctly.
Real Deal7 months ago
A Teenage Girl Steals Silver From a Store, But the Owner Recognizes Her. What Should He Do Next?
He's concerned about offending past and potential clients if he pursues her.
Columns7 months ago
How to Create a Feeding Frenzy In Your Store
Limited-quantity special offers can do more than build short-term traffic.
Shane Decker7 months ago
This Is the Fastest Way to Kill a Jewelry Sale … Even If You Mean Well
It's one of the surest ways to ruin a client's experience.
Inbox7 months ago
Readers’ Thoughts on America’s Coolest Stores and More Letters to the Editor
Most love it, but one said "cool smool."
Dave Richardson7 months ago
Bad News Deserves an Explanation, Not an Excuse
Here's how to talk to clients when expectations aren't met.
Jewelry Pro Gear7 months ago
A Magnetic Ring Builder, An Innovative Ring Remover and More Jewelry Pro Gear for September
This is the stuff you need for your store.
Best of The Best7 months ago
This Retailer Combined Diamonds with Donuts for a Sweet Event
Social media played a big role in drawing 50 new customers.
Do You Or Don't You?7 months ago
Try To Sell Wedding Bands With the Engagement Ring? Our Brain Squad Is Almost Split
Slightly more jewelers say 'don't do it.'
Products7 months ago
Brides Are Wearing This Red-Carpet-Inspired Diamond Jewelry, But It’s Not Rings
Hint: They're often delicate and lacy.
True Tales7 months ago
You Won’t Believe Why This Client Wouldn’t Take Her Engagement Ring
Hint: it wasn't the diamond she thought they had switched.
David Geller7 months ago
Here Are a Few Tips You Haven’t Seen to Make the Most of Your Bridal Custom Designs
They're simple yet brilliant.
Tools and Services7 months ago
The Gold Book from Royal Chain and More of This Month’s Service News
For true lovers of gold...
Manager's To Do7 months ago
A Trick to Selling More Platinum, And Other Manager’s To-Do Items for September
And here are some great tips for infographics in your store.
Products7 months ago
A Millennial-Focused Bridal Line and More New Collections for September
A sister line to Anzie launches.
Buzz Session7 months ago
Are Well-Researched Customers a Hindrance or an Opportunity? The Brain Squad Sounds Off
Depending on the information, it can be a bit of both.
Commentary: The Business7 months ago
How to Make Big Money on Lab-Grown Diamonds ⁠— Whether You Sell Them or Not
Take a stand and make some noise about it.
Cover Stories7 months ago
41 Surefire Ways to Make Your Bridal Business Stand Out
Experience. That’s the retail byword of the past few years. In no area of your business is experience more important than in the bridal category. Appropriately,...
Calendar7 months ago
Yarr! It’s International Talk Like a Pirate Day and More Important Dates for September
"I'll be paying top dollar for whatever golden loot ye've got stashed in your little treasure chest."
New Arrivals7 months ago
Check Out Some of 2019’s Most Notable Engagement and Wedding Rings
From timeless to edgy, these bridal rings will turn heads this fall.
Columns7 months ago
Here are 4 Ways to Make Shopping with You Easier
When shopping is easy, people are more likely to buy.
Get Inspired7 months ago
Diamond-Focused Denver Jeweler Inspired by Her Clients’ Excitement
Millennial shoppers respond to education, privacy and transparency.
Editor's Note7 months ago
Today’s Bridal Client Requires A New Approach
Selection isn't enough anymore.
Shane Decker8 months ago
Did You Know that When You Close a Sale, You’re Helping Your Customer?
They want to leave with their chosen product in a bag.
Brainstorms8 months ago
Here’s an Event Idea That Could Go Viral on Social Media
Let your clients take selfies with your most spectacular jewelry.
Real Deal8 months ago
A Client Wants a Refund and Their Trade-In Back — But It’s Already Sold. What Should the Owner Do?
The client is threatening legal action.
Hot Sellers8 months ago
A National Bridal Jewelry Report, Plus July’s Hottest Styles
Small-town jewelers reported the biggest improvements in bridal sales.
Columns8 months ago
Five Steps for Making Your Bridal Business Hum Like a Well-Oiled Machine
Paying close attention to SKUs that generate special orders is one.
Ask INSTORE8 months ago
How to Tell When that Struggling New Hire Can’t be Saved, and More of Your Questions Answered
Also, the Golden Rule of Triggers and a better way to set goals.
Inbox8 months ago
On Successful Sale Events and More of Your Letters from August
One reader is looking for good ways to clear out her inventory dawgs.
Jewelry Pro Gear8 months ago
A 3-D Metal Printer, A Gem Popsocket and More Pro Gear for Jewelers
And don't miss this fascinating Peruvian mineral specimen.
Products8 months ago
A Luxury Watch Strap for Apple Watches, A Patented Ring That Won’t Spin and More Opening Lines for August
And don't miss this all-platinum collection of earrings.
Products8 months ago
This Red Carpet Trend Conjures Dorothy Entering The Land of Oz
Technicolor has nothing on this jewelry.
Hot Sellers8 months ago
What Were the Hottest Jewelry Brands for June? Here’s What Our Brain Squad Says
Stuller, Allison-Kaufman and Gabriel & Co. led the way.
Photo Gallery8 months ago
The Best of the Jeweler: Tim Searfoss Picks His Favorite Cartoon Creations
INSTORE's cartoonist shares some thoughts on his favorite works.
Calendar8 months ago
Remembering Woodstock, The Little One’s First Day in Kindergarten, and More Useful August Dates
You're always busy, but this month, get things done.
America's Coolest Stores8 months ago
Here Are This Year’s America’s Coolest Store Honorable Mentions
These 10 stores will be featured over the next year in INSTORE.
Editor's Note8 months ago
What Makes a Store Cool?
It's the special sauce of individuality.
America's Coolest Stores9 months ago
Nautical-Themed Vancouver Store Finds Room for Imagination
A more relaxed Erik Runyan Jewelers is rejuvenated in its new location.
America's Coolest Stores9 months ago
Kentucky’s EAT Gallery Offers a Window on the Gem World
International gem dealers remake small-town diner into a treasure chest of unique jewelry and art.
America's Coolest Stores9 months ago
This Cool Store Found The Best Interior Designer Possible: A Client
Marble walls and floors mix with suits-and-sneakers to create a classy yet friendly vibe.
America's Coolest Stores9 months ago
Wanna Buy a Watch Here? Join the Club
Ken Jacobs relocates his store and makes it even more inviting than before.
America's Coolest Stores9 months ago
Colorado Gallery-Style Store Creates Unique Customer Experience
Do touch the jewelry.
America's Coolest Stores9 months ago
Century-Old Charleston Store Thrives With the Philosophy of “Just Try It”
Travelers embrace Croghan's as their own.
JimmyCast9 months ago
Podcast: Hear Secrets of Cool From the Only Full-Time Employee of America’s Coolest Small Jewelry Store
At least a couple customers a week come in thinking it's a place to eat.
Get Inspired9 months ago
2018 Cool Store Winner Reveals What It Takes to Win
Julie Ettinger says the key to "cool" is passion.
America's Coolest Stores9 months ago
These Were Our Editors’ Favorite Cool Store Characteristics
INSTORE editors picked these stores as their top choices for interior, exterior, marketing and online presence.
Tools and Services9 months ago
New Tucson Event and More Service News for July-August
See what else is new for July and August.
Jewelry9 months ago
From Madly Creative to Modern Classics, Here Is the Latest in Pearl Jewelry
This is one of the hottest gemstones in jewelry today.
Manager's To Do9 months ago
Brush Up Your Credentials, Double-Check Pricing on Hot Sellers, and More Manager’s To-Dos for August
Your managerial planning for the month starts here.
Commentary: The Business9 months ago
Building Something Cool Means Having No Regrets, Says Stephen Webster
The designer pulled out all the stops to stand out with his Beverly Hills boutique.
America's Coolest Stores9 months ago
Meet the Judges of The 2019 America’s Coolest Stores Contest
The panel includes experts in store design, merchandising and retail, as well as jewelry designers and retailers.
Shane Decker9 months ago
What Not To Do During the First 30 Seconds of Any Sale
Huddling at the back is a big no-no.
Inbox9 months ago
Your Letters On The INSTORE Design Awards, the Return to The Sands, and More
Are retailers obligated to buy things back?
Do You Or Don't You?9 months ago
Discounts For Cash Payments? 6 Out of 10 Brain Squad Members Say Yes
Most jewelers will offer at least a small discount for dollars.
Products9 months ago
Game Of Thrones Talismans, Golden Circles and More New Collections
Plus ALOR's 40th anniversary collection.
True Tales9 months ago
The Sweet Taste of Vindication
A plate piled high with cookies can go a long way to remedying a false accusation.
David Brown9 months ago
Here’s How to Make Your Biggest Sale Ever … Again
To reproduce your highest-priced sale, you have to show the right product.
New Arrivals9 months ago
From Pendants to #NeckMess, These Necklace Styles Are Turning Heads
Today's necklace style is all about versatility.
Ask INSTORE9 months ago
What To Look For In a Mentor, How to Deal With Negative Employees, and More of Your Questions Answered
Ask your resident "Negative Nelly" these questions to get them thinking positively.
Jewelry Pro Gear9 months ago
New Color Grading Device, A Handmade Jewelry Dish and More Jewelry Pro Gear for July
This color grading device only weighs half a pound.
Sales Truth9 months ago
Never Be Afraid to Hop in a Car and Hand-Deliver an Item
You could make a customer for life.
Commentary: The Business9 months ago
To Stand Out From the Crowd, Build a Real Marketing Plan
A scattershot approach won’t work.
Buzz Session9 months ago
Jewelry Store Owners Sound Off On Sexual Harassment, Women’s Rights
Most of the female store owners in our Brain Squad feel our industry still has a ways to go.
Manager's To Do9 months ago
Fun, Sun and Strategy … And More Manager’s To-Do Items for July
Your managerial planning for the month starts here.
Calendar9 months ago
Halfway Point of The Year, America’s Birthday and More Important July Dates
And mark Seinfeld's cultural anniversary with an event "about nothing really."
Hot Sellers9 months ago
50% of Brain Squad Sees Growth In May, Plus Their Hot Selling Jewelry
Gabriel & Co., Stuller and Pandora working well for jewelers.
Brainstorms9 months ago
Sow Seeds of Disharmony In Your Customer’s Jewelry Box
A shiny, bright new thing can make everything else look dull and in need of replacement.
Editor's Note9 months ago
Why It’s Good To Remember Your Best Day Ever
Reliving your favorite memory in business could inspire you to even greater heights.
Get Inspired9 months ago
California Boutique Owner Connects With Women Who Love To Shop as Much as She Does
Curated collection appeals to self-purchasers.
Brainstorms10 months ago
Get Rid of That Hairy Arm!
A proven strategy to combat those people who always insist on last-minute changes.
Real Deal10 months ago
When A Bride-To-Be Threatens To Pull the Couple’s Business, How Should The Owner React?
The husband-to-be has been a loyal and good client.
Tip Sheet10 months ago
Saving the Boring Jobs for the Office, Watching TV with Purpose and More Tips for July
Plus, how to use questions to make yourself a better listener.
Tools and Services10 months ago
Jewelers of America’s First National Convention and More Service News for June
Everything new in June.
Best of The Best10 months ago
These Ocean City Jewelers Bury Treasure in the Sand
Promotional event benefits children’s charity.
Tools and Services10 months ago
Upcoming Trade Shows and More Service News for July
Dates are already here.
Jewelry Pro Gear10 months ago
Mobile Lab Service, A New Lightbox and More Jewelry Pro Gear For June
And don't miss the new iPhone that features an actual tourbillon.
Columns10 months ago
How Independent Jewelers Can Build a Strong Brand in a High-Tech World
Here are five ways to build a powerful brand while utilizing the latest tech in visual merchandising.
David Geller10 months ago
Close More Sales, Courtesy of David Geller’s Uncle Irv
These four “tricks” from an old sales pro will help you make more money in your store.
Jewelry10 months ago
Roman-Inspired Jewelry, Customizable Money Clips and More New Collections for June
And don't miss Ayva Jewelry's collection based around "power words."
Benchmarks10 months ago
These Jewelry Stores Extend the Design Concept Into the Restroom
When designing your store, give the loo some love.
Tip Sheet10 months ago
Learning to Love PITA Customers and More Tips for June
When starting out, go bold and quirky (just not weird), and the secret to a perfect break.
Brand Portfolio10 months ago
Store Brands Its Nautical-Themed Identity
A quest for a canoe started it all.
David Geller10 months ago
How Much Should Jewelry Salespeople Earn? Here’s How to Calculate
But that also requires that you let them make sales.
Jewelry10 months ago
This Overlooked Red Carpet Trend May Be The Most Popular With Your Customers
This style of jewelry is small, but it packs a big punch.
Shane Decker10 months ago
How to Close a Male Buyer When You Know the Female Wants the Product
He needs to hear her say "yes."
Hot Sellers10 months ago
Here Was The Best-Selling Jewelry in April, According To The INSTORE Brain Squad
Custom design and pearl jewelry led the way.
True Tales10 months ago
One-Legged Man Leaves Trail of Devastation In Search of Ice Cream
His parting words were, 'My wife is going to kill me.'
Commentary: The Business10 months ago
This Jeweler Says Brands Are Competing With Brick and Mortar
Retailer says he’s heard this story before.
Inbox10 months ago
Readers Sound Off On E-Commerce, Signet and Millennials
There's hope in the form of Generation Z.
Get Inspired10 months ago
Store Owner Finds Creative Spark Through Fashion, People and The Materials Themselves
She studied painting, graphic design and art history before landing on metalsmithing.
Calendar10 months ago
National Selfie Day, Audio Book Appreciation Day and More June Dates to Mark
Happy Birthday to You: The world's most sung song turns 160.
Manager's To Do10 months ago
An Action Plan for Vegas, Father’s Day Prep, A Risk Review and More Manager’s To-Do Actions for June
Inscribe these tips on your calendar to make this month more productive.
Get Inspired10 months ago
Father-Daughter Team Thrives on Creativity in Ottawa
At Goldart Jewellery Studio, custom design is personal.
Get Inspired10 months ago
Nothing Rattles Borsheims’ Gift Sales Supervisor
College soccer experience taught her focus, patience and how to succeed as part of a team.
Get Inspired10 months ago
New Orleans Jewelers Revel in Special Requests
Symmetry balances the creative mind and the hands of a master craftsman.
Get Inspired10 months ago
How Third-Generation Jeweler Joe Keith Romances His Job
His girlfriend, Sabrina Piccione, will join him at the store in time for Valentine’s Day.
Get Inspired10 months ago
Why Retailer, Classical Pianist and Zen Student Catherine Dining Loves New Beginnings
and you can too!
America's Coolest Stores10 months ago
Century-Old Store Embraces Change With Futuristic Features
Lighting and high-level interior design enhance a dramatic renovation.
New Arrivals10 months ago
Here Are 4 Jewelry Trends You Must Not Miss at the Vegas Shows
There's a shape, a color, a silhouette and a substance.
Editor's Note11 months ago
This Year’s INSTORE Design Awards Winners Followed In a Stellar Tradition
With 25 categories, many designers had the chance to shine.
INSTORE Design Awards11 months ago
Best Statement Piece – 2019 winner
WINNER : Assael Earrings in 18K yellow gold with Tahitian natural color cultured round pearls and hand-carved natural color green and deep black jade (14.32 TCW)...
INSTORE Design Awards11 months ago
Best Men’s Jewelry – 2019 winner
WINNER : Tavannes Watch Co. La Captiva Belt Watch with removable watch unit inside belt buckle made of titanium and leather $5,750 SIA MARAVELIAS: The uniqueness...
Commentary: The Business11 months ago
Here’s How One Retailer Makes the Most of the Vegas Shows
Step 1: Create a buying guide.
INSTORE Design Awards11 months ago
Best Earrings (Over $5,000) – 2019 Winners
WINNER : Oscar Heyman Platinum earrings with assorted shaped sapphires (31.89 TCW) and diamonds (1.57 TCW) $75,000 MARC MAJORS: Stunning pair of earrings! The bold color...
INSTORE Design Awards11 months ago
Best Earrings (Under $5,000) – 2019 Winners
WINNER : Alexis Barbeau Designs Sea Grass earrings with 14K gold starfish posts with baroque Tahitian Keshi pearls, Paraiba tourmaline and aquamarine cabochons, $4,000 MARC MAJORS:...
INSTORE Design Awards11 months ago
Best Bracelet (Over $5,000) – 2019 Winners
WINNER : Valani Atelier Octavie Emerald bracelet in 18K white gold with 54 emerald cut emeralds (23.37 TCW), 36 trillion cut emeralds (3.98 TCW), pear-shaped diamonds...
INSTORE Design Awards11 months ago
Best Bracelet (Under $5,000) – 2019 Winners
WINNER : E.L. Designs Ablaze bracelet in sterling silver and 14K gold with channel-set diamonds $858 MARC MAJORS: A nice contemporary bracelet for a good value....
INSTORE Design Awards11 months ago
Best Necklace (Over $5,000) – 2019 Winners
WINNER : Jye’s International 18K white gold and diamond charms on 36-inch chain featuring premium cut diamonds (6.32 TCW) $22,000 MARC MAJORS: This is a nicely...
INSTORE Design Awards11 months ago
Best Necklace (Under $5,000) – 2019 Winners
WINNER : Gabriel & Co. Art Moderne necklace in 14K white gold with Y-knot pavement diamond bar $1,555 MARC MAJORS: You’re covering a lot of ground...
INSTORE Design Awards11 months ago
Best Ring Over ($5,000) – 2019 Winners
WINNER : Annamaria Cammilli Firenze Sultana ring in 18K natural beige, ice white and lava black gold in company’s signature velvety matte finish with 192 white...
INSTORE Design Awards11 months ago
Best Ring (Under $5,000) – 2019 Winners
WINNER : Gabriel & Co. 14K white gold Lusso ring $4,025 ORIN AND TINA MAZZONI: A really cool ring! A great design for today’s woman. A...
Do You Or Don't You?11 months ago
7 Out Of 10 Jewelers Surveyed Will Do House Calls
Those that won't cite security concerns.
Buzz Session11 months ago
How Useful Are Trade Shows? Our Brain Squad Sounds Off (And Provides Suggestions)
Most think there are too many shows these days.
INSTORE Design Awards11 months ago
Best Engagement and Wedding Rings (Over$5,000) – 2019 Winners
WINNER : UNEEK Jewelry Le Pur et Simple split-shank French pavé 18K white gold setting with 5-carat cushion cut white diamond center (I, VS1) and white...
INSTORE Design Awards11 months ago
Best Engagement and Wedding Rings (Under $5,000) – 2019 Winners
WINNER : Bleu Royale/CrownRing Bridal House 14K yellow gold brushed wedding band with black diamonds (0.65 TCW) and handprinted enamel interior $3,599 MARC MAJORS: This is...
INSTORE Design Awards11 months ago
Best Platinum Jewelry – 2019 Winners
WINNER : Omi Prive Handcrafted platinum ring with 9.34-carat emerald cut sapphire with round sapphires (0.80 TCW), trapezoid diamonds (0.87 TCW), carre cut diamonds (0.95 TCW)...
Columns11 months ago
Why Google Is Allowing Longer Ads For Its Users
More copy yields better results.
Real Deal11 months ago
A Salesperson Discovers Her Store Owner Is Cheating Her Out of Commissions. How Should She Respond?
He lied to her about two huge sales.
Jewelry11 months ago
Here Is the Other Big Red Carpet Trend Besides Statement Necklaces and Linear Earrings
This diamond style comes in a variety of looks.
INSTORE Design Awards11 months ago
Best Silver Jewelry (Under $1,000) – 2019 Winners
WINNER : Adel Chefridi Lotus pendant in sterling silver with hand-engraved design and champagne diamond $425 SIA MARAVELIAS: This is the perfect necklace to wear with...
INSTORE Design Awards11 months ago
Alternative Materials – 2019 Winners
WINNER : Sarah Graham Metalsmithing Spiral band in 18K gold and oxidized cobalt chrome $4,830 MARC MAJORS: Very cool and edgy piece! This is a casual...
INSTORE Design Awards11 months ago
Best Silver Jewelry (Over $1,000) – 2019 Winners
WINNER : Dana Bronfman Constellation Bubble cuff in oxidized sterling silver; 18K white gold and 18K yellow gold settings with yellow and green rose cut diamonds...

INSTOREMAG.COM

Instore Issue

Finger Protectors, A Lab-Grown Detector And More Gear for Jewelry Pros

DNA in a Pendant, an Expanding Tennis Bracelet, and More New Jewelry Collections

The Top-Selling Jewelry Brands In February, According To Our Brain Squad

As COVID-19 Spreads and Recession Looms, Here’s What Jewelers Can Do

Staff Spat? Bring in Frankenstein to Sort Things Out

A Funny Thing Happened On The Way To The Solstice

Get The Bridal Client Talking About Himself

19 Tips to Recession-Proof Your Jewelry Business

Jewelers Hate These Things That Are Popular Right Now

More Than Half of Our Brain Squad Is Open on Mondays

Coronavirus Concerns, A Thought On Lab-Grown Diamonds, and More Of Your Letters

To Buy Jewelry Over The Counter Correctly, a Big Brain Shift Is Required

New Dates for JCK Las Vegas and More Service News This Month

When A Wife Charges Jewelry To Her Family’s Store Account Prior To A Divorce, How Should The Store Owner Handle It?

Diamond Factory Dallas Cuts Sharp Path Into Retail Market

How To Keep Track of Diamonds In The Shop, And More Tips For April

Jewelers Who Promote Full Service Bring In Ready Customers

Wyoming’s J.C. Jewelers is Building a Global Reach

Double Linear Earrings Were a Hit During Red Carpet Season

Light, Versatile And Shimmering, Here Are 18 New Jewels In Silver

Here Are Four Characteristics of Successful Jewelers, According to Bill Warren

10 Tips To A More Useful and Customer-Driven Online Presence

Not Selling At The Price On Your Tag? You’re Giving Up Money

You Really Can Tailor Web Offerings To Each Online Visitor

Why Asking A Client’s Budget Could Actually Make Them Happier In The End

How Will Your Next Ten Years Of Business Go? Here’s How To Plan For Them

How To Keep Improving as a Manager, Deal with a Risk-Averse Partner and More of Your Questions Answered

Texas Jeweler Lives Her Dream With a Shot of Whiskey on the Side

Get Ready for Mother’s Day and More Manager’s To-Do Items

Earth Day is Your Chance to Show Off Jewelry’s Green Credentials, and Other Important Dates for March

Here Are 3 Ways to Beat Online Retailers

From Over-the-Top to Shimmy Shakers, These Are the Latest Designs in Fashion Jewelry

Long Before I Showed Up In Southwestern Silver Jewelry, I Was Popular With Russian Tsars and Renaissance Artists

Florida’s Provident Jewelry Specializes in VIP Experiences

Handling a Conservative Business Partner, Setting Achievable Goals and More of Your Questions Answered

Lifestyle Photography, Effective Sales Training and More Service News This Month

6 Jewelers Who Rolled the Dice on Big Changes and Reaped the Rewards

Here Were the Top-Selling Brands From January, According to Our Brain Squad

Hold an Appraisal Clinic, and More Manager’s To-Do Items for March

Strike a Pose for Sisterhood (it’s International Women’s Day), and Other Important Dates for March

Care About Your Online Customers As Much As Your In-Store Customers? Then Act Like It

What You Can Learn From Insurance Companies to Make More Money in Your Shop

From Sunrise Hues To Classic Blue, Here Are 18 New Colored Gemstone Designs

The Newest Catalog from Artistry and More Service News for February

Considering a Big Risk? Make Sure It’s Personally Rewarding

Why a Mood Board Can Help You Connect with Your Customer

Why Diamond Sales Are All About Comfortable Chairs

Religious Men’s Jewelry, A Lab-Grown Line From Stuller, And More New Collections for February

An Employee’s Spouse Demands Another Employee Be Fired. How Should These Owners React?

On Buying Off the Street, the Online Diamond Business, and More of Your Letters

Should You Have a Vision/Mission/Values Statement for Your Business?

Is “Slow Selling” the Best Approach for Today’s Customer? Our Brain Squad Weighs In

Why a Washington, DC, Jeweler Honored a 50-Year-Old Gift Certificate

Here’s How We Can Level The Playing Field For Women In The Jewelry Industry

Jewelers Find That Art Draws a Crowd

A Bench Book, Concrete Jewelry Holders and More Jewelry Pro Gear for February

Arizona Jeweler Thrives on the Power of the Southwestern Landscape

How to Start a “Glitterature” Book Club, and More Tips for March

A Jeweler is Forced to Fire His Peer’s Son, Who Then Threatens to Sue. How Should He Handle It?

From Gold-Leaf Truffles to Locking Earring Backs, Here Is the Latest Gear for Jewelry Pros

From Bees and Elephants to Confetti-Themed Jewelry, Here Are the Latest Collections

Why A Well-Told Proposal Story Could Help Close The Sale

Crescent Horns-Style Pendants Continue to Provide a Shape for Designers

The Difference Between Closes and Statements, 7 Lead-In Lines and More Sales Advice

What You Can Learn About Jewelry Retailing From Airbnb

Want to Make 2020 Your Best Year Yet? Here’s How, Says David Geller

Here’s How to Make Debt Work for You, Not Against You

Handling the Salesperson Who Bombed at Christmas and More of Your Questions Answered

Want to Sell to Women?

Sometimes, It’s Just Best to Ignore Advice

You’re Killing Your Own Jewelry Sales By Talking About the Price

Transparency and Green Initiatives Make California’s Talisman Collection Cool

This Jeweler Set Up Shop In Grand Central Station

In the Year 2020, Think Two and 20

A Pop-Up Offer No One Can Refuse, Trade Show Talk And More Tips For February

Prep Your Last-Minute Panic Buying Strategy for V-Day and More Manager’s To-Do Items

Has the Jewelry Industry (Finally) Realized the Future is Female?

Female Jewelry Store Owners Are Finding Strength in Numbers