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Products1 day ago
This Earring Trend Stands Out On The Red Carpet AND Video Conferencing
And it comes in so many varieties these days.
America's Coolest Stores3 days ago
Finalist-ACS 2002 – The deBoulle Salon
The deBoulle Salon, Dallas TX OWNERS: Karen and Dennis boulle; FOUNDED: 1983; AREA: 1,800 square feet; ADDRESS: 6821 Preston Road Dallas, Texas 75205; PHONE: 800-454-4367; URL:deboulle.com...
Jewelry Pro Gear3 days ago
From a Diamond Hoodie to a New Soldering Station, This Is the New Stuff Every Jeweler Needs
And don't miss this new diamond Inspector from ALROSA.
Tools and Services4 days ago
Jewelry Dedicated for Dads and More of This Month’s Service News
Plus a partnership that provides store customers immediate insurance.
Buzz Session1 week ago
How Will Jewelers Change How They Operate Post-Pandemic? Here’s What Our Brain Squad Said
E-commerce, a cash reserve and social media topped concerns.
Manager's To Do1 week ago
Get Outdoors, Open a ‘Spy File’, Take a Cold Shower, and More July Manager’s To-Do Items
While you're at it, rewrap all case floorboards for a fresh look and move some furniture around.
Calendar1 week ago
Celebrate An American Passion: Drive-Thru Day Is Approaching, Plus More Important Dates for July
ADA marks 30 years — make sure you're compliant.
Editor's Note1 week ago
Can We Just Talk About Jewelry For A Change?
INSTORE editor-in-chief previews the June issue and Online Jewelry Week.
Cover Stories1 week ago
Here Are The Funniest, Craziest, And In Some Cases, Most Stomach-Churning Jewelry Stories You’ve Ever Read
This is our ultimate collection of "true tales."
Commentary: The Business1 week ago
Pearl Proponents Find Inspiration in the Journey of These Organic Gems
Cultured Pearl Association of America offers free education.
Do You Or Don't You?2 weeks ago
1 in 2 Jewelers Surveyed Say They Require Masks In Their Stores. Here’s Why (And Why Not)
Freedom of choice is the No. 1 reason some say "no."
Inbox2 weeks ago
Concerns Over Looting, The Pandemic, And Retirement Consideration Fill Your Letters From June
It's a difficult time for the country, and jewelers are feeling it.
Hot Sellers2 weeks ago
The Best-Selling Jewelry Brands During A Difficult Month Of Sales, According To Our Brain Squad
6 out of 10 jewelers reported sales down 25 percent or more.
Dave Richardson2 weeks ago
Here’s Why Comfortable Chairs Can Make or Break a Sale
This isn't an area to skimp on.
Benchmarks2 weeks ago
Jewelers Hone Clienteling Skills in Challenging Times
Here’s how to stay in touch with your best customers.
Brainstorms2 weeks ago
The Weird Mathematical Rule that Makes Decision-Making Easy
Look at the first 37% of options and then make your choice.
Best of The Best2 weeks ago
San Diego Jeweler Invites Customers to Look Around Virtually
A 3D floor plan on website leads to flurry of engagement ring sales.
America's Coolest Stores2 weeks ago
Editors Share Outstanding Aspects of Cool Store Entries
Winners to be announced in August.
Real Deal3 weeks ago
When The Pandemic Causes Pandemonium With Staff And Clients, How Should This Store Owner React?
Safety protocols and differences in the amount of work done by staff are the culprits.
Tip Sheet3 weeks ago
Close on Weekends, Dry is Better Than Too Cold, and More Summery Tips For July
When things are slow, give your staff little things they can check off to feel productive.
Products3 weeks ago
At Least One Of These New Jewelry Pieces Will Knock Your Socks Off
You may never have heard of these designers, but you won't forget them once you see this jewelry.
New Arrivals3 weeks ago
From Talismans to Stacking Looks, Here Are 18 New Necklaces
While all can shine solo, some look great while playing with others.
Ask INSTORE3 weeks ago
When to Bring on New Staff, Getting Ready for Christmas in a Down Year, and More of Your Questions Answered
Plus what happens to your store when there's no will.
Columns3 weeks ago
Here’s How To Improve Your Organic SEO Results Before Paying A Dime
And how to make sure you're not annoying Google (and dropping down the search rankings).
David Geller3 weeks ago
Why Going Old-School Could Help Solve Your New-School Problems
People are looking for real human connection.
Columns3 weeks ago
Low Sales on E-Commerce? Here’s Why It’s Not A Problem
A streamlined experience will result in sales, but maybe not in the online shopping cart.
Shane Decker3 weeks ago
Use This Sales Tracking Chart To Drastically Improve Your Team’s Performance
It will show you where your sales staff needs training.
Columns3 weeks ago
5 Simple Steps To Closing More Virtual Jewelry Sales
They're not difficult; you just have to be intentional.
David Brown3 weeks ago
3 Ways To Inject Cash Into Your Jewelry Business
And why discounting may actually lead to more problems in certain scenarios.
Get Inspired3 weeks ago
North Carolina Millennial Couple Reimagine Family Jewelry Store
Friends and clients are one and the same in this tight knit community.
America's Coolest Stores3 weeks ago
Hamilton Jewelers Creates a Boutique That Breaks with Tradition
H1912 vintage collection shines in modern environment.
Products4 weeks ago
This Is The Jewelry That Celebrities Use To Tell Their Stories And Give Them Luck
Talismans have served as protective charms for millennia.
Columns4 weeks ago
Why Video Could Kill the Brick-and-Mortar Star (If You Don’t Use It)
Connecting with clients in a pandemic environment requires facility with video conferencing.
Columns4 weeks ago
To Beat Online Sellers, Build A Relationship With Your Customer. Here’s How.
It comes down to imparting confidence and knowledge.
Get Inspired1 month ago
Cincinnati Boutique Owner Draws on Flower Power
Rachel Pfeiffer is inspired by gardening, yoga and botanical motifs.
Best of The Best1 month ago
How This Custom Jewelry Maker Handles 53,000 Clients Online
Growth of custommade.com continues in time of pandemic.
Inbox1 month ago
Thoughts on the Pandemic, Surprise Successes and More Of Your Letters From May
One jeweler admonishes Hollywood.
Editor's Note1 month ago
Can We Just Talk About Jewelry For A Change?
INSTORE editor-in-chief previews the June issue and Online Jewelry Week.
New Arrivals1 month ago
Here Are the Four Jewelry Trends Making Waves in 2020
Self-identity, unusual gemstones, clean geometry and underwater motifs inspire this jewelry.
Tip Sheet1 month ago
A Tip for Achieving Social Distance When Selling, How to Market to Solve Client Problems, And More Tips for June
Plus how to take advantage of competitors going out of business.
Benchmarks1 month ago
Retail Jewelers Recognize Heroes in Their Communities During Pandemic
They’re engaging on a human level.
Calendar1 month ago
Don’t Forget Baby Boomers Recognition Day, Plus More Big Dates for June
Including a sweet tip for National Chocolate Ice Cream Day.
True Tales2 months ago
That Time The Customer Swallowed Her Jewelry
This beautiful diamond ring went places no ring should go.
Brainstorms2 months ago
Hoist Your Trunk and Hit the Road
When your customers won't come to you, there's only one thing to do.
David Brown2 months ago
5 Ways Jewelry Retailers Can Keep Costs Down During the Pandemic
If sales are slow to come, costs must be held down.
Manager's To Do2 months ago
Promoting Father’s Day, Freshening Your Showroom, And More Manager’s To-Do Items for June
Don't forget to remind holiday customers to bring jewelry in for a free cleaning.
Tools and Services2 months ago
These Are The Latest in Services For Jewelers
This includes initiatives to help retailers reach clients with services during the pandemic.
Commentary: The Business2 months ago
Here’s Why Smiling With Your Eyes Can Make All The Difference
Retailer John Carter says jewelers are needed now more than ever.
Shane Decker2 months ago
Here’s How To Team-Sell To Close More Customers
Everyone on your team has to be committed to the practice.
Ask INSTORE2 months ago
How to Look Professional on a Video Call, Ways to Get Positive Vibes in Your Community, and More of Your Questions Answered
Plus, is '9K gold' a legitimate thing now?
Cover Stories2 months ago
INSTORE Design Awards 2020 – Winners Announced
The 5th Annual INSTORE Design Awards put jewelry design center stage. In a time when health and business concerns have stolen the industry headlines, jewelry itself...
Columns2 months ago
7 Display Ideas to Add Contrast and Make Your Jewelry Pop
Jewelry store owner gives tips to jazz up your displays.
Products2 months ago
INSTORE Design Awards 2020 – Engagement/Wedding Rings Over $5,000
Winning Burmese ruby ring from Jane Magon Collections is both "classic and contemporary".
Products2 months ago
INSTORE Design Awards 2020 – Engagement/Wedding Rings Under $5,000
The winner is a "fun and flirty" stackable polished band from Artcarved Bridal.
Products2 months ago
INSTORE Design Awards 2020 – Gold Jewelry Over $5,000
Linda Hoj's fringe gold earrings with white rose cut diamonds honored.
Products2 months ago
INSTORE Design Awards 2020 – Gold Jewelry Under $5,000
Hammered gold band with imperial topaz from Linda Hoj earns top prize.
David Geller2 months ago
Here’s How to Handle Abandoned Jewelry Repairs
This column can help you solve one of the biggest headaches for jewelry shops.
Products2 months ago
INSTORE Design Awards 2020 – Laboratory-Created Diamond and/or Gemstone Jewelry
ALTR Inc's intricate Indra's Net is recognized by judges.
Products2 months ago
INSTORE Design Awards 2020 – Pearl Jewelry Over $5,000
Loren Nicole creates a winner with her Tahitian pistachio pearl earrings with brown diamonds.
Products2 months ago
INSTORE Design Awards 2020 – Pearl Jewelry Under $5,000
Shy Creation's freshwater pearl hoop earrings take top honors.
Products2 months ago
INSTORE Design Awards 2020 – Colored Diamond Jewelry
Uneek Jewelry's Platinum Solstice ring takes first prize.
Products2 months ago
INSTORE Design Awards 2020 – Diamond Jewelry Over $5,000
Uneek Jewelry's pendant, featuring a 5.85-carat pear-shaped diamond, wins approval from our judges.
Products2 months ago
INSTORE Design Awards 2020 – Colored Stone Jewelry Over $5,000
The 22K Peach Glow My World necklace from Lika Behar Collection was honored.
Products2 months ago
INSTORE Design Awards 2020 – Colored Stone Jewelry Under $5,000
Emily Kuvin Jewelry wins for her 14K yellow gold earrings with sapphire baguettes.
Columns2 months ago
How to Change Your Website From a Soulless Catalog Into a Place People Want to Buy From
Hint: Don't scrimp on photoshoots.
Columns2 months ago
Call A Diamond A ‘Rock’? Here’s Why You Should
Women seek security, and this 'rock' will provide it.
David Brown2 months ago
To Understand Where Your Cash Went, Request a Cash Flow Statement
The benefit is knowing how your money is being spent.
Best of The Best2 months ago
BC Clark of Oklahoma Celebrates Its 1892 Opening With 18.92-Carat Diamond Masterpiece
Event focuses on unveiling of the Harry Kotlar stunner.
Editor's Note2 months ago
‘We Shall Overcome’ Is the Current Jewelry Industry Mantra
INSTORE's editor-in-chief recognizes resilience, persistence and optimism among jewelry retailers.
Products2 months ago
From Old World Elegance to Responsibly Sourced Gemstones, These Are the Newest Jewelry Collections
Plus a personalized gold collection from Royal Chain.
Manager's To Do2 months ago
Wedding Season is Almost Here. Prep a Checklist of Sales Questions, and More Manager’s To-Do Items
Rework your open to buy for the second half of the year.
Brainstorms2 months ago
A Foolproof Plan to Crush It on Social Media
A couple of months ago, pre-coronavirus emergency, when the economy seemed to be humming along, digital marketing may have been a useful part of your marketing...
Calendar2 months ago
Let The Dogs Out On Mother’s Day, Find Your Political Voice During National Business Week, and Other Important Dates In May
Also during National Etiquette Week, take the chance to discuss manners with your staff in the age of COVID-19.
New Arrivals3 months ago
Here for the Ears: The Latest Earring Designs for 2020
With styles ranging from neutral to vivid.
Columns3 months ago
Here Are 4 Characteristics of Successful Jewelers, According to Bill Warren
The jeweler and business coach notices what makes money for his clients.
Brainstorms3 months ago
How Scanning Kickstarter Could Help Your Business
The crowdfunding site is not all anti-Zombie soaps and inflatable Lionel Richie heads.
True Tales3 months ago
It Started with a Watering Can
Once you start accepting really odd jobs, there's no knowing where it will end.
Hot Sellers3 months ago
Here’s What Was Selling Well Before The Pandemic
Our Brain Squad shares their best-sellers from March.
Real Deal3 months ago
How Should A Retailer React When A Respected Brand Offers A Sweet Deal?
It will affect another local retailer as well.
Tools and Services3 months ago
COUTURE’s Very Own Podcast Series and More of This Month’s Service News
Plus a program that trains your negotiating skills.
Benchmarks3 months ago
Jewelers Focus on E-Commerce for Flexibility
Shoppable websites, virtual custom design and free delivery create options.
Inbox3 months ago
Your Letters About The Pandemic
Readers talk about what they're doing, why they love industry webinars, and why you should stay off Facebook.
Do You Or Don't You?3 months ago
Here Are Some Great “Why Didn’t I Think Of That” Display Ideas For Your Showcases
This is what other jewelers are using for display props.
Buzz Session3 months ago
How Our Brain Squad Is Dealing with the Economic Effects of the Pandemic As A Business
Staying positive, joining webinars and lots of praying...
Tip Sheet3 months ago
Planning For An End to the Pandemic, Flowers For Mother’s Day, And More Tips for May
Plus how to keep it cool in conversations or negotiations.
America's Coolest Stores3 months ago
Jewelry Designer John Atencio Designs Mall Store for Optimal Exposure
Attention grabbing exterior draws a crowd.
Columns3 months ago
Now’s The Time To Build The Website You Wish You’d Had
Here's how to put the digital resources in place to rise from the ashes of the pandemic.
Shane Decker3 months ago
What Jewelers Should Do Now To Prepare for ‘Business As Usual’
You have more time than ever to train your staff.
Get Inspired3 months ago
Colorado Designer And Retailer Finds Inspiration In The Outdoors
She's motivated by sunshine and travel.
Jewelry Pro Gear3 months ago
From A Gemmy Swimsuit To Convenient Art Displays, Here’s The Latest Gear for Jewelry Pros
You'll want this stuff for your store and your customers.
Products3 months ago
Pearls Glisten On The Red Carpet In Innovative Designs
Pearls get a makeover into contemporary rather than conventional styles.
Commentary: The Business3 months ago
IGI North American President Sees Omni-Channel Retail as the Way Forward
Digital platforms are crucial.
Ask INSTORE3 months ago
What To Do When You’ve Underquoted a Custom Job, Things to Look Out for When Taking on an Intern, and More of Your Questions Answered
Plus, Is there anything you can do to make yourself less of a smash-and-grab target?
David Brown3 months ago
How Will Your Next 10 Years Of Business Go? Here’s How To Plan For Them
These are the questions to ask yourself.
Ask INSTORE3 months ago
How To Keep Improving as a Manager, Deal with a Risk-Averse Partner and More of Your Questions Answered
Plus how to get better at small talk.
Get Inspired3 months ago
Texas Jeweler Lives Her Dream With a Shot of Whiskey on the Side
She’s in love with opals and pearls.
New Arrivals3 months ago
Light, Versatile And Shimmering, Here Are 18 New Jewels In Silver
With a special focus on bracelets.
America's Coolest Stores3 months ago
Wyoming’s J.C. Jewelers is Building a Global Reach
E-commerce website adds to universal appeal of log-cabin business.
Best of The Best3 months ago
Diamond Factory Dallas Cuts Sharp Path Into Retail Market
Shoppers watch as gems are transformed.
Columns3 months ago
You Really Can Tailor Web Offerings To Each Online Visitor
Consider both what they're looking for and where they live, says Andrea Hill.
Tip Sheet3 months ago
How to Keep Track of Diamonds in the Shop, and More Tips for April
Plus a great way to take care of local moms ahead of Mother's Day.
Commentary: The Business3 months ago
To Buy Jewelry Over the Counter Correctly, a Big Brain Shift Is Required
It’s about volume, not margin, writes retailer Brian McCall.
Jewelry Pro Gear3 months ago
Finger Protectors, A Lab-Grown Detector And More Gear for Jewelry Pros
Here's the stuff you want for your jewelers and customers.
Products3 months ago
DNA in a Pendant, an Expanding Tennis Bracelet, and More New Jewelry Collections
Here's what's new for April.
Hot Sellers4 months ago
The Top-Selling Jewelry Brands In February, According To Our Brain Squad
3 companies tied for the lead.
Editor's Note4 months ago
As COVID-19 Spreads and Recession Looms, Here’s What Jewelers Can Do
It's critical to remain calm and be proactive in your business.
Brainstorms4 months ago
Staff Spat? Bring in Frankenstein to Sort Things Out
Consider it horror therapy.
True Tales4 months ago
A Funny Thing Happened On The Way To The Solstice
These were the customers that you hope get in and out before another client comes in.
Sales Truth4 months ago
Get The Bridal Client Talking About Himself
Put him at ease In unfamiliar territory.
Cover Stories4 months ago
32 Tips to Recession-Proof Your Jewelry Business
BEING A SMALL BUSINESS OWNER can necessitate looking foolish — such as when you tell your partners about your plan to let customers borrow replica diamond...
Buzz Session4 months ago
Jewelers Hate These Things That Are Popular Right Now
Lab-grown diamonds and micro-pavé top the list.
Do You Or Don't You?4 months ago
More Than Half of Our Brain Squad Is Open on Mondays
Monday is a good day for business.
Inbox4 months ago
Coronavirus Concerns, A Thought On Lab-Grown Diamonds, and More Of Your Letters
Plus comments on our "Future Is Female" story.
Tools and Services4 months ago
New Dates for JCK Las Vegas and More Service News This Month
Plus a rare opportunity from VAWAA.
Real Deal4 months ago
When A Wife Charges Jewelry To Her Family’s Store Account Prior To A Divorce, How Should The Store Owner Handle It?
The husband is likely to refuse to pay the charge.
Benchmarks4 months ago
Jewelers Who Promote Full Service Bring In Ready Customers
Marketing campaigns focus on custom design.
Products4 months ago
Double Linear Earrings Were a Hit During Red Carpet Season
Scarlett Johansson shone in this earring style at the Oscars.
Columns4 months ago
10 Tips to a More Useful and Customer-Driven Online Presence
Including advice on specific software to use on your website.
Shane Decker4 months ago
Not Selling At The Price On Your Tag? You’re Giving Up Money
Learn how to build value, rather than costing yourself profits.
David Geller4 months ago
Why Asking A Client’s Budget Could Actually Make Them Happier In The End
Their preconceived idea of cost could be getting in the way.
Manager's To Do4 months ago
Get Ready for Mother’s Day and More Manager’s To-Do Items
This is a prime planning season for bridal and the end-of-year holidays.
Calendar4 months ago
Earth Day is Your Chance to Show Off Jewelry’s Green Credentials, and Other Important Dates for March
Tee staff up for a "hole in one" as golf heads to Augusta.
Columns4 months ago
Here Are 3 Ways to Beat Online Retailers
These are services that they simply can't offer ... but you can.
New Arrivals4 months ago
From Over-the-Top to Shimmy Shakers, These Are the Latest Designs in Fashion Jewelry
Self-purchasers will go gaga for these 18 delectable creations.
Gem Quiz4 months ago
Long Before I Showed Up In Southwestern Silver Jewelry, I Was Popular With Russian Tsars and Renaissance Artists
I am probably the oldest known green pigment.
America's Coolest Stores4 months ago
Florida’s Provident Jewelry Specializes in VIP Experiences
Perks include luxury lounge and world travel.
Ask INSTORE4 months ago
Handling a Conservative Business Partner, Setting Achievable Goals and More of Your Questions Answered
Plus, how to get your staff to actually listen more.
Tools and Services4 months ago
Lifestyle Photography, Effective Sales Training and More Service News This Month
Plus solutions to preventing and/or reducing property damage and business interruption loss.
Cover Stories4 months ago
6 Jewelers Who Rolled the Dice on Big Changes and Reaped the Rewards
They knew that the biggest risk of all was to stay still.
Hot Sellers4 months ago
Here Were the Top-Selling Brands From January, According to Our Brain Squad
Gabriel & Co. led by a landslide.
Manager's To Do4 months ago
Hold an Appraisal Clinic, and More Manager’s To-Do Items for March
This is the time to get your ducks in a row for spring and Mother's Day.
Calendar4 months ago
Strike a Pose for Sisterhood (it’s International Women’s Day), and Other Important Dates for March
And tag, you're it on National Proposal Day.
Columns4 months ago
Care About Your Online Customers As Much As Your In-Store Customers? Then Act Like It
Serving your online clients requires a human touch.
David Geller4 months ago
What You Can Learn From Insurance Companies to Make More Money in Your Shop
Charging more to every customer helps pay for damages that your store covers.
New Arrivals5 months ago
From Sunrise Hues To Classic Blue, Here Are 18 New Colored Gemstone Designs
These colorful gems will brighten your showcases.
Tools and Services5 months ago
The Newest Catalog from Artistry and More Service News for February
Plus a free Winter Survival Guide from CG Creations.
Editor's Note5 months ago
Considering a Big Risk? Make Sure It’s Personally Rewarding
Those are the gambles most likely to pay off.
Brainstorms5 months ago
Why a Mood Board Can Help You Connect with Your Customer
It's a tip from Michael Kors.
Sales Truth5 months ago
Why Diamond Sales Are All About Comfortable Chairs
The better the chair, the more likely the client is to buy.
Products5 months ago
Religious Men’s Jewelry, A Lab-Grown Line From Stuller, And More New Collections for February
Plus candy-colored creations from a Berlin-based designer.
Real Deal5 months ago
An Employee’s Spouse Demands Another Employee Be Fired. How Should These Owners React?
If they don't do it, they risk losing their top salesperson.
Inbox5 months ago
On Buying Off the Street, the Online Diamond Business, and More of Your Letters
Several readers enjoyed INSTORE's "Knowing vs. Doing" story.
Do You Or Don't You?5 months ago
Should You Have a Vision/Mission/Values Statement for Your Business?
Our Brain Squad sounds off on why they do or don't have one.
Buzz Session5 months ago
Is “Slow Selling” the Best Approach for Today’s Customer? Our Brain Squad Weighs In
One says that if it is, he might as well fire his salespeople and hire clerks from Walmart.
Best of The Best5 months ago
Why a Washington DC Jeweler Honored a 50-Year-Old Gift Certificate
Gesture generates goodwill.
Commentary: The Business5 months ago
Here’s How We Can Level The Playing Field For Women In The Jewelry Industry
The Women’s Jewelry Association empowers women to lead and succeed.
Benchmarks5 months ago
Jewelers Find That Art Draws a Crowd
Exhibitions add a layer of customer experience.
Jewelry Pro Gear5 months ago
A Bench Book, Concrete Jewelry Holders and More Jewelry Pro Gear for February
Make your store’s displays truly unforgettable and more!
Get Inspired5 months ago
Arizona Jeweler Thrives on the Power of the Southwestern Landscape
Stephenie Bjorkman inspired by sunsets and mountain views.
Tip Sheet5 months ago
How to Start a “Glitterature” Book Club, and More Tips for March
And here's a cool way to present newly-cleaned jewelry in a way you've never thought of.
Real Deal5 months ago
A Jeweler is Forced to Fire His Peer’s Son, Who Then Threatens to Sue. How Should He Handle It?
He made the mistake of calling his friend to let him know before he fired the son.
Jewelry Pro Gear5 months ago
From Gold-Leaf Truffles to Locking Earring Backs, Here Is the Latest Gear for Jewelry Pros
And don't miss this DIY jewelry book ... a nice gift for aspiring jewelers.
Products5 months ago
From Bees and Elephants to Confetti-Themed Jewelry, Here Are the Latest Collections
Plus a Greek interpretation on the classic triangle motif.
Sales Truth5 months ago
Why A Well-Told Proposal Story Could Help Close The Sale
It starts with getting the groom-to-be involved.
Products5 months ago
Crescent Horns-Style Pendants Continue to Provide a Shape for Designers
Charlize Theron wore the style at the Critics Choice Awards.
Shane Decker5 months ago
The Difference Between Closes and Statements, 7 Lead-In Lines and More Sales Advice
Here's how to make closing sales easier, says Shane Decker.
Columns5 months ago
What You Can Learn About Jewelry Retailing From Airbnb
Rather than creating an average experience, consider what an 11-star experience would look like.
David Geller5 months ago
Want to Make 2020 Your Best Year Yet? Here’s How, Says David Geller
It's about managing your inventory and marketing correctly.
David Brown5 months ago
Here’s How to Make Debt Work for You, Not Against You
These are the three main factors to consider when taking on debt.
Ask INSTORE5 months ago
Handling the Salesperson Who Bombed at Christmas and More of Your Questions Answered
Plus, what's a fair repair warranty?
Editor's Note5 months ago
Want to Sell to Women?
Start with a welcoming attitude and a full-length mirror.
True Tales5 months ago
Sometimes, It’s Just Best to Ignore Advice
Two tales of misjudged looks.
Shane Decker5 months ago
You’re Killing Your Own Jewelry Sales By Talking About the Price
Romance the item and the reason they came in, and you’ll close more sales.
America's Coolest Stores5 months ago
Transparency and Green Initiatives Make California’s Talisman Collection Cool
An open, airy store design eases threshold resistance.
Best of The Best5 months ago
This Jeweler Set Up Shop In Grand Central Station
Her travel-themed jewelry is a hit with tourists and locals alike.
Brainstorms5 months ago
In the Year 2020, Think Two and 20
It's the secret formula to habit change.
Tip Sheet5 months ago
A Pop-Up Offer No One Can Refuse, Trade Show Talk And More Tips For February
Beam back Facebook Live posts from your next trade show.
Manager's To Do5 months ago
Prep Your Last-Minute Panic Buying Strategy for V-Day and More Manager’s To-Do Items
This is the time to get your strategy in order for the year.
Cover Stories5 months ago
Has the Jewelry Industry (Finally) Realized the Future is Female?
Many in the business are adjusting their mindset as women’s purchasing power explodes.
Cover Stories5 months ago
Female Jewelry Store Owners Are Finding Strength in Numbers
Female store owners find strength in numbers while bringing balance to the jewelry industry.
Do You Or Don't You?5 months ago
Do Jewelers Take Time In January For Strategic Planning? Our Brain Squad Weighs In
Most do, but barely ... and for a variety of reasons.
Buzz Session5 months ago
Here’s How Your Fellow Jewelers Recharge From The Hectic Holiday Selling Season
Some vacation, others party, and some just sleep.
Columns5 months ago
Here’s How To Bring The Best Of Online Shopping Into Your Store
Consider what makes e-commerce great and integrate those ideas.
Inbox5 months ago
Working With Family, Expectations For 2020, and More of Your Letters
One store owner says working with family almost blew up two relationships.
Columns6 months ago
These 3 Jewelry Marketing Approaches Will Draw More Self-Purchasers To Your Store
It begins by focusing your advertising on ideas rather than products.
Hot Sellers6 months ago
These Were The Hottest Selling Jewelry Brands For December (According To Our Brain Squad)
Rolex was at the top, with John Hardy close behind.
Columns6 months ago
What This Jeweler Learned From a Cruise Line Changed Her Store Forever
Here's how it can change yours too.
Get Inspired6 months ago
This Kansas Jeweler Feels Like The Fairy Godmother of Jewelry
Robin Lies loves to grant customer wishes.
Products6 months ago
Small and Intimate Rings Are Trending For Brides-to-Be
Emma Stone, Zoe Kravitz and Rooney Mara all chose understated elegance.
Calendar6 months ago
Get Big-Game Ready – The Super Bowl Is Approaching, and More Important Dates for February
It's a leap year – that means one more marketing opportunity.
Products6 months ago
From Gem-Rich One-Of-A-kind Earrings to Plique a Jour Enamel and Silver, These Are the Latest Jewelry Collections
Plus an interesting new take on pearls from Mastoloni.
Get Inspired6 months ago
Canadian Jeweler Explores Creativity with CAD Experiments
He's rewarded by customers with trays of cookies.
Ask INSTORE6 months ago
How To Decide Between Equal Job Candidates, Splitting Staff Chores and More of Your Questions Answered
Plus how to market your engraving capabilities.
America's Coolest Stores6 months ago
Missouri’s Mitchum Jewelers Creates Wow Experience in Expansion
Mitchum Jewelers takes interior design to the next level.
Commentary: The Business6 months ago
The First America’s Coolest Stores Winner Reflects on What It Means
Cool stores encourage customers to hang out, says owner Brett Weiler.
Tools and Services6 months ago
Stuller Turns 50 and More Service News for January
Plus a private online community by WJA.
Columns6 months ago
This Surefire Way to Increase Web Traffic and SEO May Surprise You
Blogging may seem so ten years ago, but it’s critical to online success.
Cover Stories6 months ago
Close the Gap Between Knowing & Doing
There’s a chance you’ve stood here before: on the cusp of a new year, pledging to yourself that this time, things will be different. You’ll implement...
Calendar6 months ago
Make the Most of Blue Monday and More Important Dates for January
It's 2020, so make sure your vision is clear.
Editor's Note6 months ago
Stuck in a Rut? Take the Advice of Nike, and ‘Just Do It’
Our editor-in-chief's favorite strategy to move from knowing to doing is "ready-fire-aim."
Dave Richardson6 months ago
Afraid to Discipline an Employee? Don’t Be
Your other employees will be encouraged when it's deserved.
True Tales6 months ago
I Was Feeling Down Until This 94-Year-Old Client Reminded Me Why We Do What We Do
She helped break this jeweler out of the blues.
Brainstorms6 months ago
Why You Should Try Being Average for a Day
It will change your mindset.
Shane Decker6 months ago
No Time to Train Your Team? Au Contraire. Here’s How You Do It
Take full advantage of every minute to make your sales team better.
Hot Sellers6 months ago
Hot-Selling Jewelry Brands Our Brain Squad Re-Ordered in December
Pandora led the way.
Do You Or Don't You?7 months ago
Do You Welcome Pets Into Your Store? Our Brain Squad Sounds Off
4 out of 5 readers say yes.
Benchmarks7 months ago
Jewelry Stores Make First Impressions Memorable
Retailers employ doors, signs, seating and clocks to make entryways unforgettable.
Real Deal7 months ago
When a Once-Happy Client Sends Back a Damaged Ring and Demands a Refund, What Should the Store Owner Do?
The ring is scuffed and dented after just a year's worth of wear.
Tip Sheet7 months ago
Words to Avoid in Your Marketing, Being More Productive, and More Tips for January
Plus how to conquer the need for immediate gratification.
New Arrivals7 months ago
From Gold Chain to Textured Treasures, These Are the Latest Collections in Gold
This powerhouse precious metal doesn't need any help to be remarkable.
Columns7 months ago
Here’s Why the New Age of Marketing Requires New Methods
The good news is there are ways to do it affordably.
Manager's To Do7 months ago
Holiday Social Media Tips, How to Keep Spirits Bright, and More Manager’s To-Do Items for December
Be sure your staff are prepared both mentally and physically.
David Geller7 months ago
Want to Raise Repair Prices? Train Your Staff to Sell Them First
Confidence and knowledge will convince clients it's worth it.
David Brown7 months ago
How the Power of Compounding Returns Can Make You Very Wealthy
Start early and continue to reinvest.
Columns7 months ago
When Planning Your Marketing for 2020, You Really Need to Consider These Factors
It's not just about a budget; consider your messaging as well.
Jewelry7 months ago
From Brazilian-Inspired Colors to Dog-Centric Designs, These Are December’s New Collections
This jewelry is sure to make waves.
Columns7 months ago
How to Make Your Social Media SEO-Friendly
These three tips can help drive more traffic to your website.
Shane Decker7 months ago
The Most Important Part of Your Sales Presentation Happens After the Sale
Go the extra mile for your client if you want to see them again.
Ask INSTORE7 months ago
Your Holiday Questions Answered, Including Security, Aged Inventory and Sales Presentation
Plus a tip for making shoppers feel comfortable in your 'decompression zone.'
Brainstorms7 months ago
Ever Considered Making Your Own Store Beverage? Here’s Why You Should
This jewelry store partnered with a local juice store to do it.
Buzz Session7 months ago
The Thing About Trunk Shows That Nobody Ever Told You
Our Brain Squad weighs in on what they wish they had known.
Inbox7 months ago
Webinar Love, Holiday Cheer and More of Your Letters to the Editor
Jewelers seem cautiously optimistic for holiday sales.
Hot Sellers7 months ago
The Hottest-Selling Jewelry From Last Month, According To The Brain Squad
Hearts On Fire took over the top spot.
Calendar7 months ago
Cyber Monday, Tick Tock Day and More Important December Dates for Jewelers
Be ready with the right questions on Christmas Eve.
Best Stores7 months ago
All In The Family
At INSTORE, we often refer to family-owned jewelry stores as being the heart of the independent retail jewelry business. So, for our December issue, we’ve collected...
Editor's Note8 months ago
For Jewelry Retailers, Being With Family Often Means Being At Work
But most say they enjoy spending so much time with relatives.
Do You Or Don't You?8 months ago
Do You Accept Alternative Forms Of Payment? Here’s What Other Jewelers Say
Square and PayPal seem to be the most popular accepted forms.
Real Deal8 months ago
A Vendor Raises an Item’s Memo Price After It Is Sold. What Should This Store Owner Do?
The ring was sold for less than the vendor now wants for it.
Commentary: The Business8 months ago
Here’s How to Stay Customer-Focused During the Holiday Rush
No matter how many people on the sales floor, you must stick to the basics of customer service.
Get Inspired8 months ago
Third-Generation Jeweler Raises 29 Children on Texas Farm
It’s an international adoption story.
Tip Sheet8 months ago
How to Build Holiday Traffic, Keeping Your Staff Healthy, and More Tips for December
One jeweler keeps a "wellness box" in the store.
Real Deal8 months ago
How One Jeweler Raised a Stunning $100,000 for Charity
They did it in just eight months.
Best of The Best8 months ago
Tacos, Tequila and Tattoos: Gold Casters’ Contest Draws a Diverse Crowd in Bloomington, IN
Unusual event infuses King Baby jewelry line launch with excitement.
America's Coolest Stores8 months ago
Urban Planning Background Helps Ohio’s Welling & Co Find Perfect Location
Ohio store was once an airplane hangar.
New Arrivals8 months ago
From Vivid Colors to Subtle Shades, Here Is the Latest in Men’s Jewelry
See 18 new designs for men.
Best of The Best8 months ago
Santa Fe’s Reflective Jewelry Aligns with Owners’ Ethics
Fairtrade Gold designation puts the focus on miners.
David Brown8 months ago
Here’s How to Succeed at Succession Planning
Be sure to consider these four areas to prevent unnecessary conflict.
Tools and Services8 months ago
Become A Wizard, Newest Updates and More Service News This Month
Boost your business with these new offerings.
Dave Richardson8 months ago
Here’s Why Having a Mirror on Your Counter Is So Critical
It's not just vanity.
Tools and Services8 months ago
Upcoming Trade Shows, Stuller’s Newest Catalog and More Service News
Dates are almost here.
Jewelry Pro Gear8 months ago
From Gem-Covered Leggings to a New Diamond Screening Tool, You Need This Stuff for Your Store
These are the latest tools and baubles for jewelry pros.
Jewelry8 months ago
This Red Carpet Jewelry Trend Is Lighting Up The Faces of Celebrities
Earrings are ready for their closeup.
David Brown8 months ago
Why You Need to Talk to Your CPA ASAP
A conversation and some planning today can minimize your tax burden tomorrow.
David Geller8 months ago
Here’s What’s Really Keeping Jewelers From Having More Money
If you think it's low margins, you're wrong.
Inbox8 months ago
Holiday Readiness, Lab-Grown Pricing and More of Your Letters
One reader says dealers need to chill out.
Jewelry8 months ago
From a Northern-Lights-Inspired Watch to Old Hollywood Elegance in Platinum, These Are the Latest Collections
One cuff takes its inspiration from Frank Lloyd Wright's stained glass.
True Tales8 months ago
That Time the Manager Got Blown Across the Showroom By Electric Wires
The staff came to his rescue ... from mouth-to-mouth.
Shane Decker8 months ago
4 Sales Meetings You Must Hold Before the Holidays
Cover these topics to maximize your selling opportunities this season.
Commentary: The Business8 months ago
Million-Dollar Seller Achieves Jewelry Dreams
Aly Martinez builds on success.
Ask INSTORE8 months ago
How to Be Safe at Company Parties, the Best Interview Question for a Prospective Hire, and More of Your Questions Answered
Plus how to avoid becoming a mediocre business.
Products8 months ago
Emerald Jewelry Trend Left Cannes Film Festival-Goers Green with Envy
Angelina Jolie kicked off this trend a decade ago at the Academy Awards.
Calendar8 months ago
A Good Idea for Thanksgiving, and More Important Dates for November
Includes a fitting tribute to the quiz show Twenty Questions.
Columns8 months ago
Where Did All My Profits Go?
Understanding cash flow vs. profit can affect how you manage your business.
Editor's Note8 months ago
Why The Big Survey Should Be Invaluable to Business Planning
When 800 store owners talk, you should listen.
Commentary: The Business8 months ago
Sometimes Firing a Jewelry Customer Is For the Best … And Here’s a Perfect Example
This client's phone manners left something to be desired.
Big Survey8 months ago
The Big Survey 2019: Big Data
THE BIG SURVEY 2019 Big Data The Basics Buying & Selling Operations & Marketing You, The Jeweler The Year Ahead Management & Staff Salary Big Data...
Uncategorized8 months ago
The Big Survey 2019: Buying & Selling
11. What are the three best performing brand-name jewelry lines that you carry? COMMENT: Gabriel and Stuller made it a three-peat, claiming the top two spots...
Manager's To Do8 months ago
Considering Store Layout, Guilt-Easing Gift Ideas, and More Manager’s To-Do Items for November
And here's a key scheduling tip for your holiday email marketing.
Dave Richardson9 months ago
Remember This Important Lesson on the Power of Posture
How a client stands may tell you what you need to know about whether they're ready to buy.
Big Survey9 months ago
The Big Survey 2019: You, The Jeweler
30. What’s your favorite “work” part of business (that which gives you the most intrinsic satisfaction and engages you the most)? Selling to customers 42% Sitting...
Big Survey9 months ago
The Big Survey 2019: Operations & Marketing
20. In the last decade, have any of these dates on the calendar become significantly less important to your business? Prom Season 54% Father’s Day 53%...
Big Survey9 months ago
The Big Survey 2019: Salary
60. Check off the benefits you provide to staff (mark all that apply): COMMENT: Our data shows that store owners are providing fewer and fewer benefits...
Big Survey9 months ago
The Big Survey 2019: Management & Staff
50. How would you characterize your leadership style? Visionary 39% Democratic 34% Servant 17% Autocratic 8% Hands off 7% 51. In what area have you improved...
Products9 months ago
From Antonini’s 100th Anniversary Collection to Lab-Grown Diamond Tennis Bracelets, These Are New Collections for October
And don't miss these affordable, "hovering" pearls.
Big Survey9 months ago
The Big Survey of U.S. Jewelers 2019: The Basics
Don't miss the results of the biggest, most comprehensive annual survey of U.S. jewelers.
Big Survey9 months ago
The Big Survey 2019: The Year Ahead
POLITICS It’s been called the era of outrage. And sure enough, jewelers are finding themselves getting irked more often. Whether it starts with the political issues,...
Best of The Best9 months ago
Borsheims Shareholders Weekend Demands All Hands on Deck
Hospitality crucial, no matter the size of your trunk show.
Inbox9 months ago
Fire Drill Feedback, Case Cleaning Results and More of Your Letters
One jeweler got taken for a ride by a client.
America's Coolest Stores9 months ago
New York’s Yaf Sparkle Excels at Hospitality
Creating an experience comes naturally.
Headlines9 months ago
The Big Survey 2019: Top Jewelry Brands Revealed
This year marks a three-peat.
Get Inspired9 months ago
Cullen Wulf Finds Humor in Weird Encounters
View his videos on instoremag.com.
Jewelry Pro Gear9 months ago
Diamond Drinks, Crystal Straws and More Gear for Jewelry Pros
This stuff for your store includes a new mobile app for clienteling.
Jewelry9 months ago
This Red Carpet Trend Could Put You A-Head of Your Competition
Jewels for the hair continue to trend.
New Arrivals9 months ago
18 Of the Latest Must-Have Ring Styles For The Holidays
From thick bands to colored baubles, these rings are the ones your clients want to wear.
New Arrivals9 months ago
From Big Cuff Statements to Stacking Bangles, Here Are The Newest Bracelets
The wrist wants what it wants.
Ask INSTORE9 months ago
How to Promote Healthy Competition and More Of Your Questions Answered
It all depends on how you present it.
David Geller9 months ago
Can You Make Money at 12 Percent Margin? Yes, But Here’s What It Takes
As one factor decreases, another must increase.
Do You Or Don't You?9 months ago
Yes or No: Print Advertising for the Holidays?
Our Brain Squad weighs in.
Tip Sheet9 months ago
How to Engage Clients in Conversation, Being More Productive, and More Tips for October
It's also a good idea to hold store sales prior to December.
Jewelry Pro Gear9 months ago
A Portable Spectrometer, Cabinet Control Tech and More Pro Gear For Jewelers
This is the latest stuff you'll want in your store.
True Tales9 months ago
This Grandma Had An Unbelievable Plan to Escape If The Custom Design Estimate Was Too High
Even her grandkids were in on it.
Tools and Services9 months ago
Battery of Batteries, 2020 Jewelry Show and More Service News
Check these out.
David Geller9 months ago
What You Can Learn About Turn from Clothing and Furniture Stores
Hint: Turn more, earn more.
Hot Sellers9 months ago
Check Out the Latest Jewelry Hot Sellers From INSTORE’s Brain Squad
Gabriel & Co. and Stuller led the way this month.
America's Coolest Stores9 months ago
Perfecting the No-Pressure Engagement Ring Sale at Portland’s Malka Diamonds & Jewelry
Website and window displays create perfect curb appeal.
Cover Stories10 months ago
12 Imaginative Ways to Reach Today’s Fickle Holiday Customer
Ideas to make sure stressed out shoppers find your store ... and what they’re looking for.
Editor's Note10 months ago
For Great Marketing Advice, Don’t Ask Our Editor-In-Chief
The good news is, your fellow retailers are doing awesome things.
Cover Stories10 months ago
10 Jewelry Display Mistakes to Avoid During the Holidays
Have you ever walked into a Target and it transports you directly into an idea or event to come? Take Memorial Day for example: baked beans,...
Brainstorms10 months ago
Here’s How to Take Your Holiday Cards to The Next Level
Technology makes it affordable.
Get Inspired10 months ago
Liz Saba’s San Diego Jewelry Store Reflects a Rock ‘n’ Roll Vibe
She was profiled in a book about the Southern California punk-rock scene.
America's Coolest Stores10 months ago
Family-Owned Day’s Jewelers Expands Presence in New Hampshire
Bold, new store in Nashua embraces the future.
Tip Sheet10 months ago
How to Sell More ‘Spa Treatments’ for Jewelry, and More Tips for September
Millennial shoppers respond to education, privacy and transparency.
Buzz Session10 months ago
Here’s What Retailers Are Doing to Drive More Traffic This Holiday Season
Our Brain Squad shares their plans for fourth quarter.
Calendar10 months ago
Why National Bring Your Teddy Bear to Work Day Matters to Your Store, and More Important Dates for October
Don't miss your chance to capitalize on Emotional Intelligence Awareness Month.
Manager's To Do10 months ago
Holiday Planning, Social Media Tips And More To-Do Items for Managers in October
Be sure to clean your entire inventory and props — correctly.
Real Deal10 months ago
A Teenage Girl Steals Silver From a Store, But the Owner Recognizes Her. What Should He Do Next?
He's concerned about offending past and potential clients if he pursues her.
Columns10 months ago
How to Create a Feeding Frenzy In Your Store
Limited-quantity special offers can do more than build short-term traffic.
Shane Decker10 months ago
This Is the Fastest Way to Kill a Jewelry Sale … Even If You Mean Well
It's one of the surest ways to ruin a client's experience.
Inbox10 months ago
Readers’ Thoughts on America’s Coolest Stores and More Letters to the Editor
Most love it, but one said "cool smool."
Dave Richardson10 months ago
Bad News Deserves an Explanation, Not an Excuse
Here's how to talk to clients when expectations aren't met.
Jewelry Pro Gear10 months ago
A Magnetic Ring Builder, An Innovative Ring Remover and More Jewelry Pro Gear for September
This is the stuff you need for your store.
Best of The Best10 months ago
This Retailer Combined Diamonds with Donuts for a Sweet Event
Social media played a big role in drawing 50 new customers.
Do You Or Don't You?10 months ago
Try To Sell Wedding Bands With the Engagement Ring? Our Brain Squad Is Almost Split
Slightly more jewelers say 'don't do it.'
Products10 months ago
Brides Are Wearing This Red-Carpet-Inspired Diamond Jewelry, But It’s Not Rings
Hint: They're often delicate and lacy.
True Tales10 months ago
You Won’t Believe Why This Client Wouldn’t Take Her Engagement Ring
Hint: it wasn't the diamond she thought they had switched.
David Geller10 months ago
Here Are a Few Tips You Haven’t Seen to Make the Most of Your Bridal Custom Designs
They're simple yet brilliant.
Tools and Services10 months ago
The Gold Book from Royal Chain and More of This Month’s Service News
For true lovers of gold...
Manager's To Do10 months ago
A Trick to Selling More Platinum, And Other Manager’s To-Do Items for September
And here are some great tips for infographics in your store.
Products10 months ago
A Millennial-Focused Bridal Line and More New Collections for September
A sister line to Anzie launches.
Buzz Session10 months ago
Are Well-Researched Customers a Hindrance or an Opportunity? The Brain Squad Sounds Off
Depending on the information, it can be a bit of both.
Commentary: The Business10 months ago
How to Make Big Money on Lab-Grown Diamonds ⁠— Whether You Sell Them or Not
Take a stand and make some noise about it.
Cover Stories10 months ago
41 Surefire Ways to Make Your Bridal Business Stand Out
Experience. That’s the retail byword of the past few years. In no area of your business is experience more important than in the bridal category. Appropriately,...
Calendar11 months ago
Yarr! It’s International Talk Like a Pirate Day and More Important Dates for September
"I'll be paying top dollar for whatever golden loot ye've got stashed in your little treasure chest."
New Arrivals11 months ago
Check Out Some of 2019’s Most Notable Engagement and Wedding Rings
From timeless to edgy, these bridal rings will turn heads this fall.
Columns11 months ago
Here are 4 Ways to Make Shopping with You Easier
When shopping is easy, people are more likely to buy.
Get Inspired11 months ago
Diamond-Focused Denver Jeweler Inspired by Her Clients’ Excitement
Millennial shoppers respond to education, privacy and transparency.
Editor's Note11 months ago
Today’s Bridal Client Requires A New Approach
Selection isn't enough anymore.
Shane Decker11 months ago
Did You Know that When You Close a Sale, You’re Helping Your Customer?
They want to leave with their chosen product in a bag.
Brainstorms11 months ago
Here’s an Event Idea That Could Go Viral on Social Media
Let your clients take selfies with your most spectacular jewelry.
Real Deal11 months ago
A Client Wants a Refund and Their Trade-In Back — But It’s Already Sold. What Should the Owner Do?
The client is threatening legal action.
Hot Sellers11 months ago
A National Bridal Jewelry Report, Plus July’s Hottest Styles
Small-town jewelers reported the biggest improvements in bridal sales.
Columns11 months ago
Five Steps for Making Your Bridal Business Hum Like a Well-Oiled Machine
Paying close attention to SKUs that generate special orders is one.
Ask INSTORE11 months ago
How to Tell When that Struggling New Hire Can’t be Saved, and More of Your Questions Answered
Also, the Golden Rule of Triggers and a better way to set goals.
Inbox11 months ago
On Successful Sale Events and More of Your Letters from August
One reader is looking for good ways to clear out her inventory dawgs.
Jewelry Pro Gear11 months ago
A 3-D Metal Printer, A Gem Popsocket and More Pro Gear for Jewelers
And don't miss this fascinating Peruvian mineral specimen.

INSTOREMAG.COM

Instore Issue

This Earring Trend Stands Out On The Red Carpet AND Video Conferencing

Finalist-ACS 2002 – The deBoulle Salon

From a Diamond Hoodie to a New Soldering Station, This Is the New Stuff Every Jeweler Needs

Jewelry Dedicated for Dads and More of This Month’s Service News

How Will Jewelers Change How They Operate Post-Pandemic? Here’s What Our Brain Squad Said

Get Outdoors, Open a ‘Spy File’, Take a Cold Shower, and More July Manager’s To-Do Items

Celebrate An American Passion: Drive-Thru Day Is Approaching, Plus More Important Dates for July

Can We Just Talk About Jewelry For A Change?

Here Are The Funniest, Craziest, And In Some Cases, Most Stomach-Churning Jewelry Stories You’ve Ever Read

Pearl Proponents Find Inspiration in the Journey of These Organic Gems

1 in 2 Jewelers Surveyed Say They Require Masks In Their Stores. Here’s Why (And Why Not)

Concerns Over Looting, The Pandemic, And Retirement Consideration Fill Your Letters From June

The Best-Selling Jewelry Brands During A Difficult Month Of Sales, According To Our Brain Squad

Here’s Why Comfortable Chairs Can Make or Break a Sale

Jewelers Hone Clienteling Skills in Challenging Times

The Weird Mathematical Rule that Makes Decision-Making Easy

San Diego Jeweler Invites Customers to Look Around Virtually

Editors Share Outstanding Aspects of Cool Store Entries

When The Pandemic Causes Pandemonium With Staff And Clients, How Should This Store Owner React?

Close on Weekends, Dry is Better Than Too Cold, and More Summery Tips For July

At Least One Of These New Jewelry Pieces Will Knock Your Socks Off

From Talismans to Stacking Looks, Here Are 18 New Necklaces

When to Bring on New Staff, Getting Ready for Christmas in a Down Year, and More of Your Questions Answered

Here’s How To Improve Your Organic SEO Results Before Paying A Dime

Why Going Old-School Could Help Solve Your New-School Problems

Low Sales on E-Commerce? Here’s Why It’s Not A Problem

Use This Sales Tracking Chart To Drastically Improve Your Team’s Performance

5 Simple Steps To Closing More Virtual Jewelry Sales

3 Ways To Inject Cash Into Your Jewelry Business

North Carolina Millennial Couple Reimagine Family Jewelry Store

Hamilton Jewelers Creates a Boutique That Breaks with Tradition

This Is The Jewelry That Celebrities Use To Tell Their Stories And Give Them Luck

Why Video Could Kill the Brick-and-Mortar Star (If You Don’t Use It)

To Beat Online Sellers, Build A Relationship With Your Customer. Here’s How.

Cincinnati Boutique Owner Draws on Flower Power

How This Custom Jewelry Maker Handles 53,000 Clients Online

Thoughts on the Pandemic, Surprise Successes and More Of Your Letters From May

Can We Just Talk About Jewelry For A Change?

Here Are the Four Jewelry Trends Making Waves in 2020

A Tip for Achieving Social Distance When Selling, How to Market to Solve Client Problems, And More Tips for June

Retail Jewelers Recognize Heroes in Their Communities During Pandemic

Don’t Forget Baby Boomers Recognition Day, Plus More Big Dates for June

That Time The Customer Swallowed Her Jewelry

Hoist Your Trunk and Hit the Road

5 Ways Jewelry Retailers Can Keep Costs Down During the Pandemic

Promoting Father’s Day, Freshening Your Showroom, And More Manager’s To-Do Items for June

These Are The Latest in Services For Jewelers

Here’s Why Smiling With Your Eyes Can Make All The Difference

Here’s How To Team-Sell To Close More Customers

How to Look Professional on a Video Call, Ways to Get Positive Vibes in Your Community, and More of Your Questions Answered

INSTORE Design Awards 2020 – Winners Announced

7 Display Ideas to Add Contrast and Make Your Jewelry Pop

INSTORE Design Awards 2020 – Engagement/Wedding Rings Over $5,000

INSTORE Design Awards 2020 – Engagement/Wedding Rings Under $5,000

INSTORE Design Awards 2020 – Gold Jewelry Over $5,000

INSTORE Design Awards 2020 – Gold Jewelry Under $5,000

Here’s How to Handle Abandoned Jewelry Repairs

INSTORE Design Awards 2020 – Laboratory-Created Diamond and/or Gemstone Jewelry

INSTORE Design Awards 2020 – Pearl Jewelry Over $5,000

INSTORE Design Awards 2020 – Pearl Jewelry Under $5,000

INSTORE Design Awards 2020 – Colored Diamond Jewelry

INSTORE Design Awards 2020 – Diamond Jewelry Over $5,000

INSTORE Design Awards 2020 – Colored Stone Jewelry Over $5,000

INSTORE Design Awards 2020 – Colored Stone Jewelry Under $5,000

How to Change Your Website From a Soulless Catalog Into a Place People Want to Buy From

Call A Diamond A ‘Rock’? Here’s Why You Should

To Understand Where Your Cash Went, Request a Cash Flow Statement

BC Clark of Oklahoma Celebrates Its 1892 Opening With 18.92-Carat Diamond Masterpiece

‘We Shall Overcome’ Is the Current Jewelry Industry Mantra

From Old World Elegance to Responsibly Sourced Gemstones, These Are the Newest Jewelry Collections

Wedding Season is Almost Here. Prep a Checklist of Sales Questions, and More Manager’s To-Do Items

A Foolproof Plan to Crush It on Social Media

Let The Dogs Out On Mother’s Day, Find Your Political Voice During National Business Week, and Other Important Dates In May

Here for the Ears: The Latest Earring Designs for 2020

Here Are 4 Characteristics of Successful Jewelers, According to Bill Warren

How Scanning Kickstarter Could Help Your Business

It Started with a Watering Can

Here’s What Was Selling Well Before The Pandemic