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The Real Story Sells!

The DPA’s new e-learning program isn’t just about diamonds. It’s about what diamonds mean to individuals, to people who support...

Sponsored by Jewelers Mutual
Tips for Shipping During the Holidays
Do you get excited in anticipation of your sales volume spiking in November and December?
Sponsored by Diamond Producers Association
5 Essential Diamond Truths
Let's get to the heart of the matter with the ultimate in diamond truths.
Sponsored by Diamond Producers Association
5 Essential Laboratory-Grown Diamond Truths
Everything you need to know about laboratory-grown diamonds.
Sponsored by Charles & Colvard
Beautifully Responsible
The Signature Collection from Charles & Colvard celebrates both the discovery of moissanite as well as those who prefer environmentally and socially conscious fine jewelry. Beautifully...
Sponsored by Jewelers Mutual
Creative Ways to Reward Your Employees This Holiday Season
Creative Ways to Reward Your Employees This Holiday Season Did you know that recognizing and rewarding your employees for a job well done increases employee...
Sponsored by GJEPC
For the Greater Good
India’s GJEPC doesn’t just want to position itself as a modern diamond and jewelry manufacturing giant. It wants India to serve as a role model for...
Sponsored by Diamond Producers Association
Research Shows the Sacred Bond Between Millennials and Diamonds
Recent research shows the sacred bond between millennials and diamonds.
Sponsored by GJEPC
The World’s Next Global Brand for Diamonds: “Made in India”
How India’s GJEPC is making its country the name that stands for both quality and quantity when it comes to cut diamonds and finished jewelry.
Sponsored by Brought to you by Noam Carver
That Personal Touch
Hawaii’s Michael Han, owner of The Wedding Ring Shop, has seen it all when it comes to bridal. Here’s why he’s bullish on Noam Carver, a...
Sponsored by Brought to you by Jewelers Mutual
Wow Your Customers This Holiday Season
Wow Your Customers This Holiday Season Today’s consumers are not as interested in what you’re selling, but how you can help them find exactly what they’re...
Sponsored Content4 months ago
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Sponsored by
Revolutionize Your Business with the Ultimate Jewelry Sales and Marketing Boot Camp
You’ll never need to be afraid of marketing again, Jim Ackerman explains. For two days, you and your selling staff can immerse yourself in sales and...
Sponsored by Platinum Guild International
Learn All There is to Know About the World’s Most Precious Metal
The Platinum Experience These videos, produced by Platinum Guild International, are a great start for you and your sales team to learn all there is to...
Sponsored by Pure Grown Diamonds
Why Diamond Labs Love Pure Grown Diamonds
Why Diamond Labs Love Pure Grown Diamonds NY-based GCAL’s Don Palmieri discusses the technical aspects of Pure Grown Diamonds and how stores are putting the profit...
Sponsored by Pure Grown Diamonds
How to Put the Profit Back in Your Diamond Business
How to Put the Profit Back in Your Diamond Business Green Bay, Wisconsin retailer Brian Rouse, owner of Bay Area Diamond Company, explains how the superior...
Sponsored by Pure Grown Diamonds
Purely Profitable
Pure Grown Diamonds offers jewelers a way to put the profit back in their diamond business.
Sponsored by Wilkerson
INSTORE Testimonials – Stein Jewelers
Wilkerson Steps in When It’s Time to Step Back Jim Russell of Stein Jewelry in Madison, Mississippi, says Wilkerson seamlessly handled the sale that let him...
Sponsored by Jewelers Mutual
Last-Minute Tips For Your JCK Itinerary
If you’re debating which booths and events to visit, here’s some advice you need to know. Last-Minute Tips For Your JCK Itinerary It’s time to get...
Sponsored by Platinum Guild International
The Platinum Experience
These videos, produced by Platinum Guild International, are a great start for you and your sales team to learn all there is to know about the...

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