Don't let these 'sales-making questions' trip you up.
You've got to control your customer flow to have the strongest possible holiday season.
Something called a "Socratic triple-filter list" can help.
Monitor, and manage, these three key metrics.
You can even let your employees design the system themselves.
With easier-than-ever technology, there’s absolutely no reason to be afraid of making your own videos.
Maybe he or she is already working for you.
Memorize at least 10 of these "silver bullets."
What do you do when you hit a slow period and the customer traffic just isn’t there? You take action, says jewelry store training expert Jimmy...
Don't dismiss the idea out of hand.
Quit turning up your nose at lab-grown diamonds. They're ready to play a serious role in your jewelry cases.
Be ready for a new way of thinking.
Increase kindness and respect amongst your team.
The more jargon you use, the more likely you are to alienate customers.
You may not even know that you're doing it.
Let's learn how to live better.
You get the best results with both traditional and digital marketing.
It's easy to learn valuable information while you go about your daily business.
Because you can't just scream at them, "There's no time left to think!"
Jimmy DeGroot talks about getting ready for the season.