There’s a chance you’ve stood here before: on the cusp of a new year, pledging to yourself that this time,...
At INSTORE, we often refer to family-owned jewelry stores as being the heart of the independent retail jewelry business. So, for our December issue, we’ve collected...
Mark Tapper wasn’t sure, as a young man, whether he wanted to join the family business in Michigan. He was motivated to work on Wall Street,...
THE BIG SURVEY 2019 Big Data The Basics Buying & Selling Operations & Marketing You, The Jeweler The Year Ahead Management & Staff Salary Big Data...
Ideas to make sure stressed out shoppers find your store ... and what they’re looking for.
Have you ever walked into a Target and it transports you directly into an idea or event to come? Take Memorial Day for example: baked beans,...
Experience. That’s the retail byword of the past few years. In no area of your business is experience more important than in the bridal category. Appropriately,...
Jewelry design is the lifeblood of our industry, and those on its forefront are constantly challenging the status quo, pushing boundaries in creativity and wowing jewelry...
The success of these pricing strategies has been proven beyond dispute.
E-commerce has been vilified by many independent retail jewelers as an under-cutting, price-conscious evil entity intent on stealing hard-earned business from brick-and-mortar stores while ripping their...
What’s the value of a good idea? In the rapidly changing landscape of jewelry retail, your good idea could revitalize your business, if you have the...
Jeweler David Nygaard recently won — then lost on a technicality — a city council seat, yet he remains upbeat about the future.
Why failing spectacularly can be the best thing that’s ever happened to your business.
Don't ask a customer their budget ... and 99 more sales no-nos.
JEWELERS DELIVER CHRISTMAS GIFTS in blizzards without the convenience of sleigh and flying reindeer. They whip up custom orders faster than the speed of a laser....
Author Seth Godin says strategic quitting is the secret of successful organizations, while reactive quitting is the bane of those who strive and fail to get...
Don’t promise excellent service? Run annoying ads? Business leaders insist these counterintuitive principles work.
In 2017, the 25th anniversary of Steve Floyd’s business, Floyd & Green Jewelers of Aiken, SC, came with problems that overshadowed what should have been a...
When Jennifer Hornik Johnson was working in advertising in Atlanta, she might have had a hard time envisioning how she’d end up owning a jewelry store...
Torin Bales closed his store in Victoria, TX, in February 2018, and last year represented a new way of life. “It was the first weekend after...
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