It's a simple way to grow your profits.
She felt that all of her friends had cooler jobs than she did.
It's not the jeweler's fault she got mad.
She lost her boyfriend in a terrible accident. But she found meaning in the act of making jewelry.
Sometimes jewelers flub the easy sale.
Once you get it rolling, it's hard to stop.
As soon as she took her first GIA gemstone identification course, she knew what she wanted to do with her life.
"Offer" isn't spelled D-I-S-C-O-U-N-T.
Platinum Guild USA’s Kevin Reilly walks us through the finer points of platinum. From the precious metal’s unique properties to customer presentation, this webinar touches all...
Tell them and they'll doubt you. Show them and they'll believe.
Kathleen Cutler, CEO of Kathleen Cutler Strategy and INSTORE columnist, joined INSTORE editor-in-chief Trace Shelton to talk about how to convert millennial shoppers into buyers, especially...
Jimmy talks with Dave and Spencer Mink of TraxSales.
You don't have to wait till the last minute.
It wasn't just ugly ... it was "oooogly".
Honestly help your clients to determine what looks good ... and what doesn't.
To prove it, ask yourself a few questions.
Jimmy DeGroot discuss how to help your salespeople connect with more customers.
Set conditions in your offers to create a sense of urgency.
Sounds great, right? But remember — you can't miss a day.
Asaf Herskovitz and Shane Decker join forces once again to discuss the art of the close in the second of this multi-part series brought to you...