Jimmy DeGroot discuss how to help your salespeople connect with more customers.
Set conditions in your offers to create a sense of urgency.
Sounds great, right? But remember — you can't miss a day.
Asaf Herskovitz and Shane Decker join forces once again to discuss the art of the close in the second of this multi-part series brought to you...
Gloria Maccaroni, Director of Brand Development for the Silver Promotion Service, is joined by FACEts Jewelry Consulting’s Nan Lung Palmer and Karen Hollis, owner of K....
He offered a one-of-a-kind tribute ahead of Detective Matt Young's funeral.
IN A RECENT VIDEO, jewelry store training expert Jimmy DeGroot talked about how to greet jewelry customers without coming off as too salesy. In his latest...
It's one of Ben Smithee's two pet peeves.
He calls social media "the great equalizer" for small businesses.
PLATINUM GUILD INTERNATIONAL USA’s Vice President, Kevin Reilly, is joined by consumer research specialist Judith Wright, president of the Wright Group, to discuss recent research on...
He talks about growing up in the business.
The alleged thief claimed to be a soldier looking for an engagement ring.
It starts with thinking like a customer.
Here's an approach for striking the right balance.
"$20,000 seems like a lot of money ... until you open a jewelry store," she says.
It's better to embrace positivity.
No matter what your role in the industry, everybody can do something.
Do you have a formal system in place?
Her current project is marketing a gemstone that's "been buried under ice and snow for 3 billion years".
Hayley Sonntag and Jason A'alona talk about what motivates people to come into your store and why it's vital to build your online reputation.