How Jewelry Retailers Should Approach Fairmined Gold

It’s easier than you think to sell responsibly sourced gold. This webinar shows you how.

Published

9 months ago

June 14, 2022

SmartWork Media Content Studio

Are you familiar with Fairmined gold? Have you heard confusing things about it? Fairmined gold is growing, and it’s easy and affordable to be a Fairmined retailer. If you have customers concerned about supply chain transparency and responsibility or if you are looking for ways to provide more responsible options, learn more in this hour-long webinar hosted by INSTORE columnist Andrea Hill. She joins a panel of Fairmined team members and retailers already carrying Fairmined jewelry including Robert Goodman, owner, Robert Goodman Jewelers; Laura Galvis, market development executive, Alliance for Responsible Mining (ARM); Bob Donofrio, founder, Futura Jewelry; and Anna Bario, co-founder, Bario Neal Jewelry. They answer questions and give you solid advice and sources that you can use immediately to increase the options available for your responsibility-minded clientele.

Time to Do What You've Always Wanted? Time to Call Wilkerson.

It was time. Teri Allen and her brother, Nick Pavlich, Jr., had been at the helm of Dearborn Jewelers of Plymouth in Plymouth, Mich., for decades. Their father, Nick Pavlich, Sr., had founded the store in 1950, but after so many wonderful years helping families around Michigan celebrate their most important moments, it was time to get some “moments” of their own. Teri says Wilkerson was the logical choice to run their retirement sale. “They’re the only company that specializes in closing jewelry stores,” she says. During the sale, Teri says a highlight was seeing so many generations of customers who wanted to buy “that one last piece of jewelry from us.” Would she recommend Wilkerson? Absolutely. “There is no way that I would have been able to do this by myself.”