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How Jewelry Retailers Should Approach Fairmined Gold

It’s easier than you think to sell responsibly sourced gold. This webinar shows you how.

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Are you familiar with Fairmined gold? Have you heard confusing things about it? Fairmined gold is growing, and it’s easy and affordable to be a Fairmined retailer. If you have customers concerned about supply chain transparency and responsibility or if you are looking for ways to provide more responsible options, learn more in this hour-long webinar hosted by INSTORE columnist Andrea Hill. She joins a panel of Fairmined team members and retailers already carrying Fairmined jewelry including Robert Goodman, owner, Robert Goodman Jewelers; Laura Galvis, market development executive, Alliance for Responsible Mining (ARM); Bob Donofrio, founder, Futura Jewelry; and Anna Bario, co-founder, Bario Neal Jewelry. They answer questions and give you solid advice and sources that you can use immediately to increase the options available for your responsibility-minded clientele.

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He Doubled His Sales Goals with Wilkerson

John Matthews, owner of John Michael Matthews Fine Jewelry in Vero Beach, Florida, is a planner. As an IJO member jeweler, he knew he needed an exit strategy if he ever wanted to g the kind of retirement he deserved. He asked around and the answers all seemed to point to one solution: Wilkerson. He talked to Rick Hayes, Wilkerson president, and took his time before making a final decision. He’d heard Wilkerson knew their way around a going out of business sale. But, he says, “he didn’t realize how good it was going to be.” Sales goals were “ambitious,” but even Matthews was pleasantly surprised. “It looks like we’re going to double that.”

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