In this jeweler-specific version, one section remains reassuringly the same.
She lost her boyfriend in a terrible accident. But she found meaning in the act of making jewelry.
Honestly help your clients to determine what looks good ... and what doesn't.
No matter what your role in the industry, everybody can do something.
Have some tissues ready.
Reminder for today: Jewelry means different things to different people.
A simple education in the 4 C's would have told the thief that this was a bad idea.
His father died of cancer. He had no choice but to step up and take on the responsibility.
Learn how to best frame the reality that you're facing.
You'll want to stick with this story until the very, very end.
The 5-carat natural, non-heat-treated sapphire was extremely rare.
By learning the customer's backstory, he provided a service the Internet never could.
A small watch repair, done for free, provides a meaningful lesson and surprising reward.
Kyle Bullock brings you 'Twas Christmas in a Jewelry Store.'
It was one of the most unusual, and meaningful, sales he had ever made.
An amazing sales performance resulted in an equally amazing reward.
The customer was searching for a pair of special blue earrings for his wife.
A kind gesture heals a customer relationship gone sour.
He had a disaster on the bench. How could he tell his suspicious customer?