The Clienteling Gap — and How to Close It

Published

2 years ago

May 27, 2022

Based on outreach to hundreds of retailers, Clientbook found that more than 90% of retailers said they collected and kept detailed information on their clients. However, when asked if they used that information to actively clientele, less than 20% said they do. This is called the clienteling gap and in this webinar, Clientbook’s CEO Brandon Wright and SVP of Sales Ryan Blumenthal discuss how clienteling can unlock one of the greatest assets your business has – your customer data.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”