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The Clienteling Gap — and How to Close It

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Based on outreach to hundreds of retailers, Clientbook found that more than 90% of retailers said they collected and kept detailed information on their clients. However, when asked if they used that information to actively clientele, less than 20% said they do. This is called the clienteling gap and in this webinar, Clientbook’s CEO Brandon Wright and SVP of Sales Ryan Blumenthal discuss how clienteling can unlock one of the greatest assets your business has – your customer data.

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