Recognizing the need for independent jewelers to have a structured and measured plan for management, Brad Huisken and Jimmy DeGroot are offering their sales management master classes quarterly. The fall class begins Sept. 14.
Huisken states, “We’re making this class available regularly throughout the year because stores change, personnel changes are inevitable and there’s always a reason to continue training.” The class is a 12-week Zoom training for one hour a week for managers and owners, helping them create a management plan with proven best practices.
“Every class we teach, we learn new reasons why we should be continuing,” says DeGroot. “A jeweler just called and asked when our next class is because even though he had been through the course, he wants his brand new manager to experience it.”
DeGroot and Huisken found that students are retaining more through the 12-week program, allowing them to attend a class and then put that one thing into practice throughout the week The price for the class is $1,995 per store. Past attendees of the class include owner/operators who want to create a system of management to create a more scalable business as well as high-volume, multi-site stores looking to train their managers to bring out the best in their employees.
Information can be found at jewelrystoretraining.com or by contacting:
Jimmy DeGroot, 920-492-1191, jimmy@trainretail.com
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Brad Huisken, 303-503-7835, brad@trainretail.com
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Ready to Relocate? Wilkerson Makes Your Move Seamless
When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time.
"We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them.
Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."
