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Jimmy Degroot

Video: Are You Having a Blast? The Most Successful Jewelers Are

In this video, Jimmy DeGroot offers tips for injecting a little joy into your jewelry business.

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ARE YOU HAVING a ball in your jewelry store?

You might think that if business is going well, then you’ll have fun. But Jimmy DeGroot finds the reverse to be true: The most successful jewelers are that way because they’re having a great time.

In this video, Jimmy offers tips for injecting a little joy into your jewelry business.

Take a look:

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He Doubled His Sales Goals with Wilkerson

John Matthews, owner of John Michael Matthews Fine Jewelry in Vero Beach, Florida, is a planner. As an IJO member jeweler, he knew he needed an exit strategy if he ever wanted to g the kind of retirement he deserved. He asked around and the answers all seemed to point to one solution: Wilkerson. He talked to Rick Hayes, Wilkerson president, and took his time before making a final decision. He’d heard Wilkerson knew their way around a going out of business sale. But, he says, “he didn’t realize how good it was going to be.” Sales goals were “ambitious,” but even Matthews was pleasantly surprised. “It looks like we’re going to double that.”

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