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INSTORE Design Awards

Best Diamond Jewelry (Under $10,000) – 2019 winner

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Best Diamond Jewelry (Under $10,000) – 2019 winner
Best Diamond Jewelry (Under $10,000) – 2019 winner

WINNER : Adel Chefridi

Summer Night earrings in 18K yellow gold with diamonds (0.20 TCW) and emeralds in satin finish

$7,885

PATRICIA FABER: Elegant earrings with their curved form, classic color combination and diamonds that seem embroidered along the edges, like fine linen.

ORIN AND TINA MAZZONI: An eye-catching look that would make a lot of women happy. Great shape and a nice mix of emerald and diamonds. Stylish and timeless.

LAURIE WATT: Classic shape used in a pretty and feminine styling.

Best Diamond Jewelry (Under $10,000) – 2019 winner

2ND PLACE : Galatea Jewelry By Artist

Diamond pendant containing an NFC chip covered by a thin 10 mm circle of golden citrine. When touched to a smartphone with the Galatea App, the pendant will play back voice messages, text messages, images and linked videos.

$2,050

Best Diamond Jewelry (Under $10,000) – 2019 winner

3RD PLACE : JeweLyrie

Rose-cut diamond detachable Calliope earrings with signature twist bezel and wavy twist detail and diamonds (0.817 TCW).

$3,765

RETAILER’S CHOICE AWARD
Best Diamond Jewelry (Under $10,000) – 2019 winner

ADEL CHEFRIDI

$7,885

Summer Night earrings in 18K yellow gold with diamonds (0.20 TCW) and emeralds in satin finish

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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