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AS FASCINATING as INSTORE’s annual Big Survey is in terms of compelling data and revealing business trends, it’s equally inspirational for the stories freely shared by you, our readers.

In the survey responses, you’ll read tales of courage, regret, loss and love. Readers share the things they wish they’d known when they were younger, stories of their greatest sacrifices, life philosophies, and much more.

Our readers’ honesty and vulnerability impress me. The fact that you’re willing to share your secrets — both professional and personal — with your fellow jewelers gives me hope for the future of independent jewelry retailers.

I’m similarly inspired by the recently created Facebook group called Jewelers Helping Jewelers. All-around jewelry dynamo Aleah Arundale of Olympian Diamonds in Chicago launched the page out of a desire to offer “a group for everyone, with no rules or fees.” As of early September, the group had over 1,000 members after only two months. Anything goes, from seeking advice on appraisals, equipment, designs or even selling your store to posting funny stories and job listings. It’s a delightful forum that embodies the spirit of sharing, and I hope to see you there.

If you’re not a member of our own group of jewelers who share, INSTORE’s Brain Squad (see story on page 86), or you didn’t take our Big Survey this year, please consider joining up and taking it next year! (Sign up for the Brain Squad here.)

We can all learn a lot from each other.

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Happy to be on board, and hope you enjoy the issue!

Trace Shelton
Editor-in-Chief, INSTORE

trace@smartworkmedia.com

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You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”

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