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Big Gold Links Make Big Impression on Red Carpet

The trend continued strongly at the People’s Choice Awards.

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Addison Rae
Addison Rae wearing Tiffany & Co. yellow gold jewelry at the 2020 People’s Choice Awards. Photo courtesy of Shutterstock.

THE 2020 PEOPLE’S Choice Awards might have not had a live audience, but it did have red carpet moments that brought back some much-needed glamour. The ceremony was smaller, but the jewels made a strong statement with one trend becoming clear: heavy gold chain links. We have seen it coming for a while, mostly as the backdrop for symbolic charms and talismans, but chains like the one Addison Rae wore from Tiffany & Co. are meant to be worn on their own. The look is sensual without being overtly sexy.

Carbon & Hyde 14K gold Tag Link necklace.

Carbon & Hyde

14K gold Tag Link necklace.

carbonandhyde.com

$10,580

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Nancy Newberg 14K gold oval necklace with silver links and black diamonds.

Nancy Newberg

14K gold oval necklace with silver links and black diamonds.

nancynewberg.com

$9,600

Deborah Pagani 18K yellow gold XL Pill Link necklace with diamond baguettes.

Deborah Pagani

18K yellow gold XL Pill Link necklace with diamond baguettes.

deborahpagani.com

$21,600

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He Doubled His Sales Goals with Wilkerson

John Matthews, owner of John Michael Matthews Fine Jewelry in Vero Beach, Florida, is a planner. As an IJO member jeweler, he knew he needed an exit strategy if he ever wanted to g the kind of retirement he deserved. He asked around and the answers all seemed to point to one solution: Wilkerson. He talked to Rick Hayes, Wilkerson president, and took his time before making a final decision. He’d heard Wilkerson knew their way around a going out of business sale. But, he says, “he didn’t realize how good it was going to be.” Sales goals were “ambitious,” but even Matthews was pleasantly surprised. “It looks like we’re going to double that.”

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