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Hot Jewelry Sellers: November 2015




Hot Jewelry Sellers: November 2015
Silver heart bracelet in Argentium sterling silver by Tom Kruskal Designs. MSRP: $185 / 1-TOMKRUSKAL

Tom Kruskal’s hand-forged argentine silver pieces. We simply cannot keep them in stock! — Mary Jo Chanski, Hannoush Jewelers, Rutland, VT

  • We had a very successful trunk show with Sethi Couture. — Steve Matero, Matero Fine Jewelry & Design, Millwood, NY
  • Fossil Watches and Gabriel & Co. silver line. — Emily Clark and Matthew Clark, Spath Jewelers, Bartow, FL
  • Pandora and our new white and yellow gold diamond cuffs by Simply Diamonds. — LaTisha Holland, Arlene’s Fine Jewelry, Vidalia, GA
  • Valina engagement rings, Dora wedding bands, custom bridal and fashion. — Candice Milstein, Wyatt Austin Jewelers, Schaumburg, IL
  • September was tough! But we did manage to have a very good month with Breitling! — Marc Majors, Sam L. Majors, Midland, TX
  • Endless Jewelry bracelets, Wind & Fire bracelets (by CG Creations) and Tissot watches. — James Wolf, James Wolf Jewelers, Mason, OH
  • Just diamond studs because I thought I was getting ready for Christmas and now they are gone again. — Kimberley Beasley, Kimberley’s Exquisite Jewelry, Des Moines, WA
  • We brought in Chamilia on Sept. 1 because Swarovski bought them and we felt it would be a winner. We were right. It has helped us increase our bottom line. — Matt Doumato, Ephraim Doumato Jewelers, Greenville, RI
  • The NellMarie sterling line — amazing designs/price points! — Teri Vogan, Vogan Gold & Silver Works, Colorado Springs, CO
  • We won’t be reordering as they were made to order, but we did well with Ritani and Furrer Jacot. — Steven B. Goldfarb, Alvin Goldfarb Jeweler, Bellevue, WA
  • Sapphire jewelry from Norgem in Boston! — Laurie Cusher, Hyde Park Jeweler, Hyde Park, NY
  • We had a Brazilian trunk show, and we rocked! Sold stones and customers left them here for me to design and make Christmas gifts. — Cathy Grad, Caffray Jewelers, Hinsdale, IL
  • Imperial Pearl. Their display we purchased from RJO keeps the best-sellers of pearl studs etc. in stock. I like things compartmentalized. Seeing in the case is better than reams and reams of printouts. — Karen Fitzpatrick, Harris Jewelers, Rio Rancho, NM
  • Higher price diamonds and better quality mountings from Luminar, Stuller and Unique Settings of New York. — Ed Menk, E. L. Menk Jewelers, Brainerd, MN
  • Lori Bonn, Effy and Charles Garnier are doing very well. — Whitney Lang, Burkes Fine Jewelers, Kilmarnock, VA
  • Belle Étoile is our newest and hottest-selling line. The bold colors and edgy designs capture every customer’s eye. — Morgan Bartel, Susann’s Custom Jewelers, Corpus Christi, TX
  • We just started carrying Angelica bracelets (by Royal Chain). They sold well from the start. — David Reynolds, Avis Fine Jewelry, Thomasville, NC

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When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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