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These Three Customers Were Missing Something Big: Scruples

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These Three Customers Were Missing Something Big: Scruples

A customer came in and bought an engagement ring for his new girlfriend, and the next day, his wife came in looking for new wedding bands because they were renewing their vows.

A woman wanted me to sell the same $30,000 diamond necklace to her husband and her boyfriend, telling each that it needed to be shortened two inches and to let her come back and pick it up. Then I was to give her the extra $30,000 along with the necklace.

We had a customer come in to return a bracelet after owning it for seven years. (She claimed she had never worn it.)

Provided anonymously to INSTORE’s 2016 Big Survey.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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