True TalesThese Three Customers Were Missing Something Big: Scruples You don’t want to do business with these guys. Published 1 year agoon September 20, 2018By INSTORE Staff Instore October 2018 Issue Share Tweet A customer came in and bought an engagement ring for his new girlfriend, and the next day, his wife came in looking for new wedding bands because they were renewing their vows.A woman wanted me to sell the same $30,000 diamond necklace to her husband and her boyfriend, telling each that it needed to be shortened two inches and to let her come back and pick it up. Then I was to give her the extra $30,000 along with the necklace.We had a customer come in to return a bracelet after owning it for seven years. (She claimed she had never worn it.)Provided anonymously to INSTORE’s 2016 Big Survey.Related Topics:INSTORE October '18True Tales click to Comment(Comment)Up NextTrue Stories of Customers Who Really Pressed Their LuckDon't MissA Jeweler Met This Verbal Threat with Police INSTORE Staff Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at email@example.com. Advertisement SPONSORED VIDEOWilkerson TestimonialsHaving a Moving Sale? Let Wilkerson Do the Heavy LiftingFor Jim Woodard, owner of Woodard’s Diamonds & Design in Tullahoma, Tenn., when it was time for a moving sale, there was only one company to help with the event: Wilkerson. “They brought in the right team for us,” he says, remarking about the sale’s extraordinary results, including a nearly 500% monthly sales increase compared to the previous year. “I wanted to have the best in the industry. And that’s the main reason why I contacted Wilkerson.”You may like Arm Yourself with These 18 New Bracelet Styles What One Jeweler Wished He Could Have Said to The Person Who Complained About the Repair on a Rusted Cartier What to Say to The Hunter’s Jewelry-Loving SpousePromoted Headlines For This Virginia Jeweler, the Future is All About CustomOvernight The Jewelry Retailer’s Ultimate Marketing Guide: Part 2/5RapNet 5 Creative Ways to Say Thank You This Holiday SeasonJewelers Mutual True TalesThat Time the Manager Got Blown Across the Showroom By Electric Wires The staff came to his rescue … from mouth-to-mouth. Published 4 days agoon November 14, 2019By INSTORE Staff I had a great assistant manager who also happened to be very handy doing repairs around the store. One time, he was working on an electrical problem in the island in the front of the store. Somehow, some of the wires got crossed and blew him back onto the floor in a pile of debris in the center of the island semi-conscious. Another employee, a part-time ambulance attendant, asked, “Should I give him mouth-to-mouth?” And the chorus replied, “No, let him lie!” This is the stuff of legends! — Jon Walp, Long Jewelers, Virginia Beach, VA Continue Reading True TalesThis Grandma Had An Unbelievable Plan to Escape If The Custom Design Estimate Was Too High Even her grandkids were in on it. Published 1 month agoon October 8, 2019By INSTORE Staff Recently, a new customer walked in hoping to have a custom ring made. We browsed through the counters, tried on rings, looked at wax patterns, and I had a good feeling about her. She was so excited and eager that while she had lunch, I sketched a design. She took a look and seemed very relieved! She then shared that she and her grandchildren, who were with her, were so nervous that the estimate would be out of their price range, they had came up with a plan to get her out of the store if she couldn’t afford it. She said she was supposed to fake a heart attack and the grandchildren would usher her out quickly to the car. I have never laughed so hard! Luckily, she loved the design, it was in her price range and they didn’t have to carry out their sneaky plan! I believe I now have an excellent new customer! — Linda McEathron, Design House, Waco, TX Continue Reading True TalesYou Won’t Believe Why This Client Wouldn’t Take Her Engagement Ring Hint: it wasn’t the diamond she thought they had switched. Published 2 months agoon September 10, 2019By INSTORE Staff For over 20 years, we have had a customer’s diamond engagement ring in our vault because she refused to take it. Not because she felt we switched her diamond, but because she swore we switched the mounting. — Georgie Gleim, Gleim the Jeweler, Palo Alto, CA Continue ReadingAdvertisementLatestTrendingVideos Tools and Services5 hours agoUpcoming Trade Shows, Stuller’s Newest Catalog and More Service News Jewelry Pro Gear5 hours agoFrom Gem-Covered Leggings to a New Diamond Screening Tool, You Need This Stuff for Your Store Jewelry6 hours agoFrom Brazilian-Inspired Colors to Dog-Centric Designs, These Are December’s New Collections Photo Gallery4 days agoCarrie Underwood Dons 19-Carat Yellow Diamond Ring for Award Show … and More Celeb Jewelry Sightings News4 days agoList of Jewelry Industry Trade Events for 2020 Photo Gallery11 hours agoArizona Store Dog ‘Just Likes Messing With Folks’ … and More of America’s Cutest Jewelry Store Mascots Multimedia Highlights1 day agoPodcast Highlight: Jenny O. on the One-Week Course That Changed Her Life Jimmy Degroot5 days agoVideo: Increase Your Jewelry Sales Through Add-Ons Multimedia Highlights5 days agoPodcast Highlight: Jenny O. Calleri On Life Growing Up on the Las Vegas Strip Advertisement AdvertisementSubscribeBULLETINSINSTORE helps you become a better jeweler with the biggest daily news headlines and useful tips. (Mailed 5x per week.) Latest Comments Most Popular Photo Gallery4 days agoCarrie Underwood Dons 19-Carat Yellow Diamond Ring for Award Show … and More Celeb Jewelry Sightings News4 days agoList of Jewelry Industry Trade Events for 2020 Photo Gallery11 hours agoArizona Store Dog ‘Just Likes Messing With Folks’ … and More of America’s Cutest Jewelry Store Mascots Headlines4 days agoJewelry Distributor Arrested With $15M in Counterfeit Goods, Police Say Fun4 days ago13 Painfully Relatable Memes for Anyone Working Holiday Retail Shane Decker6 days ago4 Sales Meetings You Must Hold Before the Holidays Headlines1 week agoVideo: It’s Not My Problem When You Buy a $120 Ring and Your Wife Finds Out It’s ‘Fake’ Columns1 week agoWhere Did All My Profits Go?