True Tales

Just When You Thought You’d Heard Everything, These Customers Came Along

Ever heard the phrase, “No question is a dumb question?” Whoever said that never met these customers.

Published

5 years ago

May 21, 2018

INSTORE Staff Instore June 2018 Issue

A lady brings in this mess of chains but doesn’t have much time to wait. “Don’t we just put it in a machine or something that will untangle the chains?” Umm, no. Philip Mastbergen, Mastbergen Jewelry, Sheldon, IA

We had a lady walk in the store. I’m going to say that again, she opened the door after reading the “OPEN” sign and reading the hours, and she walked in the store. She asked: “Are you open?” And wait, it gets better: “Because your hours say you’re open Tuesday through Saturday?” Us: “Yes, ma’am, it’s Wednesday.” (and you’re standing in the middle of the store!). Casey Gallant, Stephen Gallant Jewelers, Orleans, MA

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Time to Do What You've Always Wanted? Time to Call Wilkerson.

It was time. Teri Allen and her brother, Nick Pavlich, Jr., had been at the helm of Dearborn Jewelers of Plymouth in Plymouth, Mich., for decades. Their father, Nick Pavlich, Sr., had founded the store in 1950, but after so many wonderful years helping families around Michigan celebrate their most important moments, it was time to get some “moments” of their own. Teri says Wilkerson was the logical choice to run their retirement sale. “They’re the only company that specializes in closing jewelry stores,” she says. During the sale, Teri says a highlight was seeing so many generations of customers who wanted to buy “that one last piece of jewelry from us.” Would she recommend Wilkerson? Absolutely. “There is no way that I would have been able to do this by myself.”