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4 Sweet, Meaningful Styles for the Sentimental Jewelry Buyer

The more personal the jewelry, the more she adores it.

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THE SWEET SENTIMENTALIST collects pieces that represent experiences or remind her of a loved one. For her, jewelry is very personal and fine jewelry is an investment, so there is a deeper meaning behind each purchase. Subtle symbolism has been a part of jewelry design for hundreds of years, and it remains relevant today for anyone who has someone, some place or something to remember.  

 

4 Sweet, Meaningful Styles for the Sentimental Jewelry Buyer

Liz Kantner is an independent jewelry consultant. Visit her website at lizkantner.com.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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