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Here’s How This Virginia Jeweler Copes with Good Times and Bad

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Don’t be afraid to enjoy the good times. Take and share credit where due, while at the same time, don’t beat yourself up, or worse, blame others for the tough times. Over the course of a career, it will all balance out. — Jon Walp, Long Jewelers, Virginia Beach, VA


This article originally appeared in the May 2018 edition of INSTORE.     

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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