Brainstorms

How AI Can Allow Your Oral Skills to Shine

This will help you figure out the answers to your problems without writing.

Published

9 months ago

August 13, 2023

INSTORE Staff Instore August 2023 Issue

How AI Can Allow Your Oral Skills to Shine

Do you talk better than you write? It may be time to harness the power of AI to allow your oral skills to shine in other mediums. All the big chat engines — ChatGPT, Bard, Bing — come with microphones to allow you to “talk” to them. Simply explain what it is you want (marketing copy for a new radio ad, a professional-sounding email, a new passage for your store manual) and then turn on the mic and let them have it. You’ll likely need to refine what it spits out, so prepare a few prompts (“Try again with a less bureaucratic tone”/ “Something more romantic”), and you should have what you need in minutes.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”