Tools and Services

Art Nouveau Treasures, AI For All, and More Service News for February

Plus, a one-day educational program dedicated to jewelry industry business practices.

Published

2 months ago

February 27, 2024

INSTORE Staff Instore February 2024 Issue

Art Nouveau Treasures

NYC retailer A La Vieille Russie is hosting an exhibition of drawings by René Lalique, legendary Art Nouveau era jeweler. Lalique used these ink and pencil drawings as production patterns — they match up perfectly to many of his finished jewels. The largest collection of Lalique’s drawings outside of France, the exhibition also includes several jewels and will run through March 2024. alvr.com

AI For All

Bottom Line Marketing (BLM) has a high-tech new service: BLM AI. BLM can now use AI Location Intelligence services to offer their clients data collected from mobile devices via foot traffic through their physical locations. This cutting-edge tech is invaluable to business owners in identifying customer behavior trends. bottomlinemarketing.com

A Fab Time

MJSA ConFAB, a one-day educational program dedicated to jewelry industry business practices for breakthrough success, will debut March 9 at the Fashion Institute of Technology in New York City. Featuring the FAB business template, the conference will focus on key areas of business success: Strategy & Planning, Operations & Staffing, Product Development & Lifecycle, and Sales & Marketing. mjsa.info/confab

Store in Store

VAHAN Jewelry has launched its first ever in-store boutique! The 7,000 square-foot freestanding store inside Joyce’s Jewelry in Uniontown, PA, is sleek and modern with clean lines, a tempting store-within-a-store destined to increase sales by providing clients with a cohesive experience. vahanjewelry.com

Where the Watches Are

Historic American watch brand BENRUS has announced Grand Central Watch as the brand’s official Authorized Service Center and Retail Partner in New York City. Located inside the 45th Street Passageway in Grand Central Terminal, Grand Central Watch is a New York City watch-repair institution, first established in 1952 as a third-generation family owned and operated business. benrus.com

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”