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The Perfect Day for Compliments … and More Events for January

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The Perfect Day for Compliments … and More Events for January

No one wants a pat on the head just for showing up. On NATIONAL COMPLIMENT DAY (Jan. 24), take your praise to a higher level: Be precise, be generous and cast a wide net. And don’t just save the kind words for your customers. Ring up a reporter and tell him you found his article helpful, tell a vendor you appreciate his educational efforts, and tell a new salesperson you liked the way she handled a turnover. Praise is just about the best way to modify behavior — and it’s free and inexhaustible.

Jan. 08 On SHOW AND TELL DAY AT WORK, ask each staffer to pick out their favorite piece in the store, and at the next store meeting, do a presentation on what it is that excites them about it. 

Jan. 24 Need a historical peg on which to hang a gold promotion? Today is the 170TH ANNIVERSARY OF THE DISCOVERY OF GOLD IN CALIFORNIA.

Jan. 28 On the 40TH ANNIVERSARY OF FANTASY ISLAND’S PREMIERE invite your clients to fill out a Fantasy Wish List for 2018. One lucky person gets her wish; the rest get follow-up phone calls from dream master Mr. Roarke (that’s you).

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Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."

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