Connect with us

Tips and How-To

Don’t Believe the Haters; You Can Donate to Every Cause

mm

Published

on

In 2005, my wife and I bought the store where I had worked as an apprentice jeweler. I felt a sense of indebtedness to this community. They had supported the previous owners since 1903. I thought, “Man, don’t screw this up!” My attitude was to support every cause, project, fundraiser or organization that walked through our door. Some of the old guard said, “You can’t donate to everyone!” I have found that yes, you can, almost. It didn’t take long for the word to spread. In fact, while typing this very note, I stopped to prepare a donation for a high school band fundraiser and a college honors silent auction. My EDGE software has a “why did they come in” feature that tells us that many people have visited as a result of our community involvement. The most important thing I’ve learned as a retailer: what goes around comes around. Lance Buttars, Molinellis Jewelers, Pocatello, ID

This article originally appeared in the January 2018 edition of INSTORE.

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular