Social Media Sensation

This Jeweler Created a Social Media Stir by Making Jewelry Incorporating “Man Juices”

She began receiving serious orders for it.

Published

9 months ago

August 13, 2023

INSTORE Staff Instore August 2023 Issue

@amandaldbooth ♬ original sound – ✨Amanda Booth✨

Many jewelers have received requests to make jewelry out of cremated remains of loved ones or pets, fur and locks of hair, possibly even breastmilk. Canadian jeweler Amanda Booth, owner of Trinkets by Amanda Booth, specialized in making such wearable sculptures without attracting too much attention. But when someone commented on one of her TikTok videos asking if she’d ever considered incorporating “man juices,” Booth made a half-joking Facebook post about “jizzy jewelry,” and started receiving actual, serious orders for it. Her video following her production of her first piece in the line went truly viral – more than 230,000 likes and over 6,000 comments. For all that, the jewelers told Vice magazine they expect semen jewelry to remain “very niche.”

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”