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Class Reunion Month, Google Turns 25, Labor Day and More Dates to Mark in August

It’s also Hispanic Heritage Month, your chance to engage this key market.

Published

9 months ago

August 1, 2023

INSTORE Staff Instore August 2023 Issue

Class Reunion Month, Google Turns 25, Labor Day and More Dates to Mark in August

1 Can there be a better networking op than lending a hand on the class reunion committee? Be sure to make your business interests secondary to the job at hand, and you could be Jeweler Most Likely to Succeed this Class Reunion Month.

4 Put some of the original meaning back into Labor Day with an act that recognizes your staff’s hard work. It’s a tight labor market, and feeling underappreciated remains a top reason employees move on to a new workplace.

7 Google Turns 25 today. Its gift to you is its Local Services Ads, which connect you with people who want what you sell. If you haven’t obtained certification, start the process today at ads.google.com/local-services-ads.

15 At 50 million strong and with an average age that is 10 years younger than the general population (28 versus 37), many Hispanics are in the market for an engagement ring right now. How’s your understanding of Latin culture? Are you aware of the differences in consumer behavior between acculturated and non-acculturated Hispanics? If not, you’ve got work to do, and Hispanic Heritage Month, which starts today, is here to help you.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”