Connect with us

Headlines

Here Are the World’s Most Valuable Jewelry and Watch Brands

mm

Published

on

A watch brand landed at No. 216.

Rolex is the most valuable watch or jewelry brand in the world, according to a new report from Brand Finance.

The watch brand landed at No. 216 on the brand valuation consulting firm’s Global 500 2017 list. That was up from No. 232 in 2016.

Other jewelry or watch brands that made the list:

  • Cartier, No. 224.
  • Chow Tai Fook, No. 333.
  • Tiffany &Co., No. 404.

Google was deemed to be the most valuable brand overall, followed by Apple, Amazon.com, AT&T and Microsoft.

Jewelers have their own take on the “most valuable” brands.

In last year’s Big Survey, INSTORE readers crowned Gabriel & Co as their best-performing brand-name jewelry line. Pandora came in second and Stuller third.

Advertisement

But more INSTORE readers did say they’d like to add Rolex to their cases than any other jewelry or watch brand. TAG Heuer and David Yurman rounded out the top three most wished-for brands.

Read the full report

Advertisement

SPONSORED VIDEO

He Doubled His Sales Goals with Wilkerson

John Matthews, owner of John Michael Matthews Fine Jewelry in Vero Beach, Florida, is a planner. As an IJO member jeweler, he knew he needed an exit strategy if he ever wanted to g the kind of retirement he deserved. He asked around and the answers all seemed to point to one solution: Wilkerson. He talked to Rick Hayes, Wilkerson president, and took his time before making a final decision. He’d heard Wilkerson knew their way around a going out of business sale. But, he says, “he didn’t realize how good it was going to be.” Sales goals were “ambitious,” but even Matthews was pleasantly surprised. “It looks like we’re going to double that.”

Promoted Headlines

Most Popular